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Brand founded in India, 1929 · about the brand
Parle Rusk, Unflavoured Elachi
Decode Label Safety Score
How we got 4.5 ShowHide
Reviewed 3 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
This bread product is primarily made of wheat flour and contains a significant amount of sugar, which contributes to its high overall sugar content. Individuals with gluten sensitivity or celiac disease should avoid this product due to the presence of wheat flour and wheat gluten. For the general population, it can be consumed in moderation as part of a balanced diet, but its high sugar content should be noted.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Yeast
- Iodised Salt
- Wheat Fibre
High in sugar with additives; contains gluten.
This bread product contains a high amount of sugar and uses several additives like emulsifiers, an antioxidant, and an improver, which means the specific chemicals are not transparently listed. It is also made from wheat, so it is not suitable for individuals with celiac disease or gluten sensitivity. Otherwise, it is generally suitable for healthy adults in moderation.
Consider this product carefully if you are
- Looking for a lower-sugar option — Total sugar is 24.4 g per 100 g.
Declared allergens: Milk and Gluten
Relevant if you have any of these allergies or intolerances.
Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Saturated fat 4.6 g · trans fat 0 g per 100 g/ml
1 concern could not be assessed from this label. That means we don't know — not that there's nothing to find.
Why the score is capped
Highly processed (NOVA) and high total sugar
Rule F-CAP-07
Emulsifiers not disclosed — the label does not say which substance this is
Rule F-CAP-13
What's good
Contains dietary fiber from wheat
Provides essential iodine from iodised salt
Watch out for
High sugar content
Contains gluten, unsuitable for celiac disease or gluten sensitivity
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Wheat Flour
Wheat and wheat-derived ingredients contain gluten, which triggers an autoimmune response in people with celiac disease, causing intestinal damage. People with non-celiac gluten sensitivity (NCGS) or wheat allergy must also avoid this ingredient. Labelled as a major allergen by FSSAI.
Regulatory & scientific authority Source: FSSAI Food Labelling Regulations; Celiac Disease Foundation
Wheat Flour: regulation, sources and other products →Decode Label Analysis
Without specific identification, it's impossible to assess the safety profile of these additives, which is a transparency concern.
Wheat Flour and Wheat Gluten contain gluten, which is a declarable allergen and not suitable for individuals with celiac disease or gluten sensitivity (Authority: FSSAI Labelling & Display Regulations 2020).
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The only ingredient supporting this claim is an undisclosed generic — the label names a class, not the actual compound — so the list cannot confirm it.
The term 'Premium' is a subjective marketing claim and cannot be verified from the ingredient list or nutrition facts.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
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1.
Wheat Flour 66%WHEAT FLOUR
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2.
SugarSUGAR
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3.
Edible Vegetable OilEDIBLE VEGETABLE OIL (PALM OIL)
-
4.
SujiSUJI
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5.
YeastYEAST
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6.
Milk SolidsMILK SOLIDS
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7.
Iodised SaltIODISED SALT
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8.
Wheat GlutenWHEAT GLUTEN
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9.
EmulsifiersEMULSIFIERS [LECITIHIN OF SOYA ORIGIN, (SODIUM STEAROYL-2- LACTYLATES, DI-ACETYL TARTARIC ACID ESTERS OF MONO AND DI-GLYCERIDES, MONO & DIGLYCERIDES OF FATTY ACIDS) OF EDIBLE VEGETABLE OILS]
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10.
Wheat FibreWHEAT FIBRE
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11.
SpicesSPICES [CARDAMOM SEEDS(0.07%) & ITS EXTRACT]
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12.
AntioxidantAscorbic acid (Vitamin C) (INS 300)ANTIOXIDANT [ 300 ]
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13.
Improver unnamedIMPROVER [ 1100(i) ]
In label order — normally largest quantity first. Select a row for the full write-up and sources.
These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
| Energy | 433 kcal |
| Protein | 7.6 g |
| Carbohydrate | 80.7 g |
| Total Sugars | 24.4 g |
| Total Fat | 8.9 g |
| Saturated Fat | 4.6 g |
| Trans Fat | 0 g |
Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.
Compare with other bread bakery products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
Side-by-side comparisons
How this product's label compares with others on the same shelf, row by row.
Also on this shelf
More Bread & Bakery products we've analysed, in name order.
What are the ingredients in Parle Rusk, Unflavoured Elachi?
The label of Parle Rusk, Unflavoured Elachi lists 13 ingredients, in label order: Wheat Flour, Sugar, Edible Vegetable Oil, Suji, Yeast, Milk Solids, Iodised Salt, Wheat gluten, Emulsifiers, Wheat Fibre, Spices, Antioxidant, Improver. Flagged by the analysis: Improver.
Is Parle Rusk, Unflavoured Elachi safe to eat?
Parle Rusk, Unflavoured Elachi scores 4.5/10 on Decode Label (Moderate). This bread product contains a high amount of sugar and uses several additives like emulsifiers, an antioxidant, and an improver, which means the specific chemicals are not transparently listed. It is also made from wheat, so it is not suitable for individuals with celiac disease or gluten sensitivity. Otherwise, it is generally suitable for healthy adults in moderation.
Why does Parle Rusk, Unflavoured Elachi score 4.5/10?
What the analysis notes: High sugar content. Contains gluten, unsuitable for celiac disease or gluten sensitivity.
Who should avoid Parle Rusk, Unflavoured Elachi?
The points the analysis notes are most relevant to: Celiac disease; Gluten sensitivity; Individuals monitoring sugar intake; Milk allergy / lactose intolerance.
Does Parle Rusk, Unflavoured Elachi contain allergens?
Yes — the ingredient list contains milk (Milk Solids) and gluten (Wheat Flour, Suji, Wheat gluten and Wheat Fibre). Check the allergen statement on the pack too if you have a diagnosed allergy.
Does Parle Rusk, Unflavoured Elachi contain milk?
Yes — the ingredient list names Milk Solids. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.
Does Parle Rusk, Unflavoured Elachi contain gluten?
Yes — the ingredient list names Wheat Flour, Suji, Wheat gluten and Wheat Fibre. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.
Is Parle Rusk, Unflavoured Elachi high in sugar?
Yes — 24.4 g of total sugar per 100 g, above the 22.5 g per 100 g that UK front-of-pack labelling marks as high. The label does not declare added sugar separately, so we cannot say how much of it is added.
Are the claims on the Parle Rusk, Unflavoured Elachi pack accurate?
Decode Label checked 2 claims against the ingredient list and nutrition panel. "Real Elaichi" — can't be verified from the label. "Premium Rusk" — can't be verified from the label.
Is Parle Rusk, Unflavoured Elachi vegetarian?
Parle Rusk, Unflavoured Elachi is marked vegetarian.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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