Kellogg’s Crunchy Baked Granola Almond Berry Crumble by Kellogg's — product pack

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Kellogg's

Brand owned by Mars (United States) · about the brand

Kellogg’s Crunchy Baked Granola Almond Berry Crumble

Veg Jain food
4.5 Moderate

Decode Label Safety Score

Nutrition · 40% 3.3/10
Ingredient safety · 30% 9.8/10
Processing · 20% 2.0/10
Marketing · 10% 8.9/10
How we got 4.5 Show
Weighted score 5.5/10
Capped — Highly processed (NOVA) and high total sugar ≤ 4.5
Also flagged
Flavours not disclosed — the label does not say which substance this is
Final score 4.5/10 · Moderate

Reviewed 6 times · Methodology v3.1 (updated 8 Oct 2026) — what changed

This breakfast cereal offers a good source of whole grains, nuts, and seeds, providing fiber and beneficial fats. However, it contains multiple sources of added sugar, including sugar, liquid glucose, and honey, which contribute to a high overall sugar content. While generally suitable for healthy adults in moderation, individuals monitoring sugar intake, those with specific dietary restrictions, or parents of young children should be cautious due to the sugar load and potential choking hazards from whole nuts/seeds.

High in added sugars; contains undisclosed flavours and additives

This breakfast cereal is a source of whole grains, nuts, and seeds, but it contains multiple forms of added sugar, including sugar, liquid glucose, and honey. It is generally suitable for healthy adults in moderation, but those managing sugar intake or with specific sensitivities should be aware of the high sugar content and additives.

Consider this product carefully if you are

  • Looking for a lower-sugar option — Added sugar is 14.2 g per 100 g.
Okay for: Healthy adults in moderation

Declared allergens: Tree nuts and Gluten

Tree nuts· Almonds Gluten· Rolled Barley, Wheat

People with these allergies should avoid it and check the pack’s own allergen statement.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Highly processed (NOVA) and high total sugar Wheat flour (Atta)

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Ultra-Processing & Refined Carbs Significant concern · 3.0/10
Overall Nutritional Value Significant concern · 3.3/10
Added & Hidden Sugar Moderate concern · 4.5/10
Protein & Fibre Content Minor concern · 6.0/10
Preservatives & Additives Minor concern · 7.0/10
Artificial Colours & Dyes No concern identified · 8.0/10
Flavour Enhancers & MSG No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10
Unhealthy Fats (Trans & Saturated) No concern identified · 9.0/10

Saturated fat 1.2 g · trans fat 0 g per 100 g/ml

Excess Sodium & Salt No concern identified · 10.0/10

Infants under 1

Avoid

Contains honey, which carries a risk of infant botulism and should not be given to infants under 12 months.

Toddlers & young children (1–5)

Limit

Contains whole almonds and pumpkin seeds, which can pose a choking hazard for young children. Also high in added sugars.

Why the score is capped

Highly processed (NOVA) and high total sugar

Rule F-CAP-07

Flavours not disclosed — the label does not say which substance this is

Rule F-CAP-13

What's good

Rich in whole grains (Rolled Oats, Oat Flour, Rolled Barley, Wheat, Wheat Flour, Rice, Rice Flour, Corn Meal, Wheat Bran), providing dietary fiber and sustained energy.

Contains beneficial nuts and seeds (Almonds, Pumpkin Seeds) which are sources of healthy fats, protein, and micronutrients.

Includes oligofructose, a prebiotic fiber that can support gut health.

Fortified with essential Minerals and Vitamins.

Watch out for

Multiple sources of added sugar (Sugar, Liquid Glucose, Honey, Candied Cranberries) contribute to a high overall sugar content.

Contains whole nuts and seeds (Almonds, Pumpkin Seeds) which can be a choking hazard for young children.

Contains gluten from wheat and barley, making it unsuitable for individuals with celiac disease or gluten sensitivity.

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Wheat Flour

Wheat and wheat-derived ingredients contain gluten, which triggers an autoimmune response in people with celiac disease, causing intestinal damage. People with non-celiac gluten sensitivity (NCGS) or wheat allergy must also avoid this ingredient. Labelled as a major allergen by FSSAI.

Regulatory & scientific authority Source: FSSAI Food Labelling Regulations; Celiac Disease Foundation

Wheat Flour: regulation, sources and other products →

Decode Label Analysis

High in added sugars from multiple sources (Sugar, Liquid Glucose, Honey), which can contribute to excessive sugar intake if consumed frequently or in large portions.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"Crunchy Baked" Can't verify

The label describes the product as 'Crunchy Baked', but there is no information on the label to verify the baking process or the crunchiness.

?
"Power Breakfast" Can't verify

The claim 'Power Breakfast' is a marketing term that cannot be objectively verified from the provided ingredient or nutrition information.

✓
"Almond Berry Crumble" Checks out

The ingredients list almonds, candied cranberries, black currants, and brown raisins, which are consistent with an 'Almond Berry Crumble' flavor.

ALMONDS (8%) CANDIED CRANBERRIES (6%) BLACK CURRANTS (3%) BROWN RAISINS (3%)
✓
"12 in 1" Checks out

The label lists 12 distinct ingredients: Pumpkin seeds, Black currants, Cranberries, Brown raisins, Almonds, Oats, Wheat, Corn, Rice, Barley, Iron, and Calcium.

Pumpkin seeds Black currants Cranberries Brown raisins
✓
"No Maida" Checks out

The ingredients list does not contain 'Maida' (refined wheat flour).

No 'Maida' listed in ingredients
✓
"No Palm Oil" Checks out

The ingredients list 'EDIBLE VEGETABLE OIL (SUNFLOWER OIL)' and does not mention palm oil.

EDIBLE VEGETABLE OIL (SUNFLOWER OIL)
✓
"Contains Pumpkin seeds" Checks out

Pumpkin seeds are listed in the ingredients.

PUMPKIN SEEDS (3%)
✓
"Contains Black currants" Checks out

Black currants are listed in the ingredients.

BLACK CURRANTS (3%)
✓
"Contains Cranberries" Checks out

Candied cranberries are listed in the ingredients.

CANDIED CRANBERRIES (6%)
✓
"Contains Brown raisins" Checks out

Brown raisins are listed in the ingredients.

BROWN RAISINS (3%)
✓
"Contains Almonds" Checks out

Almonds are listed in the ingredients.

ALMONDS (8%)
✓
"Contains Oats" Checks out

Rolled oats and oat flour are listed in the ingredients.

ROLLED OATS OAT FLOUR (30.3%)

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Rolled Oats
    ROLLED OATS
  • 2.
    Oat Flour 30.3%
    OAT FLOUR (30.3%)
  • 3.
    Sugar
    SUGAR
  • 4.
    Almonds 8%
    ALMONDS (8%)
  • 5.
    Rolled Barley 6.7%
    ROLLED BARLEY (6.7%)
  • 6.
    Edible Vegetable Oil
    EDIBLE VEGETABLE OIL (SUNFLOWER OIL)
  • 7.
    Candied Cranberries 6%
    CANDIED CRANBERRIES (6%)
  • 8.
    Raisins
    RAISINS [BLACK CURRANTS (3%), BROWN RAISINS (3%)]
  • Black Currants 3% within Raisins
    BLACK CURRANTS (3%)
  • Brown Raisins 3% within Raisins
    BROWN RAISINS (3%)
  • 9.
    Rice
    RICE
  • 10.
    Rice Flour 5.7%
    RICE FLOUR (5.7%)
  • 11.
    Wheat
    WHEAT
  • 12.
    Wheat Flour (Atta) 5.3%
    WHEAT FLOUR (ATTA) (5.3%)
  • 13.
    Corn Meal 3.5%
    CORN MEAL (3.5%)
  • 14.
    Pumpkin Seeds 3%
    PUMPKIN SEEDS (3%)
  • 15.
    Liquid Glucose
    LIQUID GLUCOSE
  • 16.
    Honey
    HONEY
  • 17.
    Cereal Extract trace amount
    CEREAL EXTRACT
  • 18.
    Oligofructose
    OLIGOFUCTOSE
  • 19.
    Wheat Bran
    WHEAT BRAN
  • 20.
    Minerals
    MINERALS
  • 21.
    Iodized Salt
    IODIZED SALT
  • 22.
    Flavours
    FLAVOURS {NATURE IDENTICAL & ARTIFICIAL (CREAM)}
  • 23.
    Antioxidant
    ANTIOXIDANT (INS 307b)
  • 24.
    Raising Agent
    RAISING AGENT (INS 500(ii))
  • 25.
    Vitamins
    VITAMINS

Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Tree nuts Allergen on the label: Almonds
Allergen
Gluten Allergen on the label: Rolled Barley, Wheat, Wheat flour (Atta)
Allergen

The label declares each of these as a blend and then lists what is in it. The components appear in the groups above on their own merits, so the blend itself is shown here rather than counted a second time.

High in sugar High in added sugar
Nutrition (per 100 g) Serving: 40 g
Energy 414 kcal
Protein 8.3 g
Carbohydrate 73.2 g
Total Sugars 24.3 g
Added Sugars 14.2 g
Total Fat 11 g
Saturated Fat 1.2 g
Trans Fat 0 g
Dietary Fibre 5.4 g
Sodium 156 mg
Cholesterol 0 mg
Calcium 150 mg
Iron 4.4 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.

Compare with other breakfast cereal products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

View all →

What are the ingredients in Kellogg’s Crunchy Baked Granola Almond Berry Crumble?

The label of Kellogg’s Crunchy Baked Granola Almond Berry Crumble lists 27 ingredients, in label order: Rolled Oats, Oat Flour, Sugar, Almonds, Rolled Barley, Edible Vegetable Oil, Candied Cranberries, Raisins, Black Currants, Brown Raisins, Rice, Rice flour, Wheat, Wheat flour (Atta), Corn Meal, Pumpkin Seeds, Liquid Glucose, Honey, Cereal Extract, Oligofructose, Wheat bran, Minerals, Iodized Salt, Flavours, Antioxidant, Raising agent, Vitamins. Flagged by the analysis: Candied Cranberries, Liquid Glucose, Honey.

Is Kellogg’s Crunchy Baked Granola Almond Berry Crumble safe to eat?

Kellogg’s Crunchy Baked Granola Almond Berry Crumble scores 4.5/10 on Decode Label (Moderate). This breakfast cereal is a source of whole grains, nuts, and seeds, but it contains multiple forms of added sugar, including sugar, liquid glucose, and honey. It is generally suitable for healthy adults in moderation, but those managing sugar intake or with specific sensitivities should be aware of the high sugar content and additives.

Why does Kellogg’s Crunchy Baked Granola Almond Berry Crumble score 4.5/10?

Flagged in the score: Multiple sources of added sugar (Sugar, Liquid Glucose, Honey, Candied Cranberries) contribute to a high overall sugar content. Also noted: Contains whole nuts and seeds (Almonds, Pumpkin Seeds) which can be a choking hazard for young children. Contains gluten from wheat and barley, making it unsuitable for individuals with celiac disease or gluten sensitivity.

Who should avoid Kellogg’s Crunchy Baked Granola Almond Berry Crumble?

The points the analysis notes are most relevant to: Monitoring added sugar intake; Sensitive to undisclosed flavourings; Avoiding highly processed foods; Infants under 1 year (due to honey); Young children (choking hazard from whole nuts/seeds).

Is Kellogg’s Crunchy Baked Granola Almond Berry Crumble suitable for babies or young children?

Infants under 1: Avoid. Toddlers & young children (1–5): Limit.

Does Kellogg’s Crunchy Baked Granola Almond Berry Crumble contain allergens?

Yes — the ingredient list contains tree nuts (Almonds) and gluten (Rolled Barley, Wheat, Wheat flour (Atta) and Wheat bran). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does Kellogg’s Crunchy Baked Granola Almond Berry Crumble contain tree nuts?

Yes — the ingredient list names Almonds. People with tree-nut allergy should treat it as containing tree nuts, and check the allergen statement on the pack too.

Does Kellogg’s Crunchy Baked Granola Almond Berry Crumble contain gluten?

Yes — the ingredient list names Rolled Barley, Wheat, Wheat flour (Atta) and Wheat bran. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.

Is Kellogg’s Crunchy Baked Granola Almond Berry Crumble high in sugar?

Yes — 24.3 g of total sugar per 100 g, above the 22.5 g per 100 g that UK front-of-pack labelling marks as high. The label declares 14.2 g of that as added sugar per 100 g.

Are the claims on the Kellogg’s Crunchy Baked Granola Almond Berry Crumble pack accurate?

Decode Label checked 12 claims against the ingredient list and nutrition panel. "Crunchy Baked" — can't be verified from the label. "Power Breakfast" — can't be verified from the label.

Is Kellogg’s Crunchy Baked Granola Almond Berry Crumble vegetarian?

Kellogg’s Crunchy Baked Granola Almond Berry Crumble is marked vegetarian.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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