Kellogg's All Bran Wheat Flakes — product pack

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Kellogg's

Brand owned by Mars (United States) · about the brand

Kellogg's All Bran Wheat Flakes

Veg Vegan Jain food
2.9 Concerning

Decode Label Safety Score

Nutrition · 40% 1.4/10
Ingredient safety · 30% 9.6/10
Processing · 20% 7.5/10
Marketing · 10% 6.0/10
How we got 2.9 Show
Weighted score 5.5/10
Score limited by a dominant nutrition concern. 2.9
Also flagged
Contains Butylated Hydroxyanisole (BHA, E320) — an additive classified by IARC as a Group 2B possible human carcinogen
Final score 2.9/10 · Concerning

Reviewed 5 times · Methodology v3.1 (updated 8 Oct 2026) — what changed

This breakfast cereal contains whole wheat and wheat bran as primary ingredients, offering dietary fiber. However, the presence of Butylated Hydroxyanisole (BHA, E320), classified by IARC as a Group 2B possible human carcinogen, is a significant concern. Additionally, the product contains added sugar and iodized salt, which contribute to its overall sugar and sodium content, making it less ideal for young children due to their lower daily limits for these nutrients. Consumers seeking to avoid specific food additives, particularly those with IARC classifications, should be cautious.

At a glance

From the declared label — not a lab test

Findings to weigh

What’s favorable

  • Whole wheat
  • Wheat bran
  • Malt Extract
  • Vitamins
  • Minerals

Contains IARC-classified additive BHA; high in added sugar and salt

The score is held down by this product's nutrition profile, which dominates the assessment regardless of the rest of the formulation. This cereal provides whole grains but includes Butylated Hydroxyanisole (BHA), an antioxidant classified by IARC as a possible human carcinogen. It also contains added sugar and iodized salt, which contribute to its overall sugar and sodium levels. This makes it less suitable for young children due to their dietary needs and for individuals avoiding certain food additives.

Okay for: Healthy adults in moderation (aware of BHA)

Declared allergens: Gluten

Gluten· Whole wheat, Wheat bran

Relevant if you have this allergy or intolerance.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Nutrition profile

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Overall Nutritional Value Major concern · 1.4/10
Preservatives & Additives Significant concern · 2.5/10
Added & Hidden Sugar Significant concern · 3.0/10
Ultra-Processing & Refined Carbs No concern identified · 8.0/10
Artificial Colours & Dyes No concern identified · 8.0/10
Flavour Enhancers & MSG No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10
Protein & Fibre Content No concern identified · 8.5/10
Excess Sodium & Salt No concern identified · 9.0/10
Unhealthy Fats (Trans & Saturated) No concern identified · 9.0/10

Saturated fat 0.1 g · trans fat 0 g per serving

Infants under 1

Limit
Infants under 1 and young children

Contains added sugar and iodized salt, which contribute to overall sugar and sodium intake. These should be limited for young children due to their lower daily recommended limits.

Toddlers & young children (1–5)

Limit

Contains Butylated Hydroxyanisole (BHA), an additive classified by IARC as a Group 2B possible human carcinogen, which is a concern for this age group.

Why the score is capped

Contains Butylated Hydroxyanisole (BHA, E320) — an additive classified by IARC as a Group 2B possible human carcinogen

Rule F-CAP-10 · Source: IARC / EFSA classification of the additive

What's good

High whole grain content (78% whole wheat)

Good source of dietary fiber from whole wheat and wheat bran

Fortified with essential vitamins and minerals

Watch out for

Contains Butylated Hydroxyanisole (BHA, E320), an IARC Group 2B possible carcinogen

Contains added sugar, contributing to overall sugar intake

Contains iodized salt, contributing to overall sodium intake

Decode Label Analysis

Contains Butylated Hydroxyanisole (BHA, E320), an antioxidant classified by the International Agency for Research on Cancer (IARC) as a Group 2B possible human carcinogen when ingested.

Claim check

1 claim not supported by label data

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

x
"No Added Preservatives" Contradicted by label data

The ingredients list Antioxidant (INS 320, INS 306), which are preservatives.

Antioxidant (INS 320, INS 306)
✓
"100% Veg" Checks out

The product features a green dot symbol, indicating it is vegetarian.

Green dot symbol
✓
"Made with WHOLE GRAIN" Checks out

The first ingredient listed is Whole Wheat (78%), confirming it is made with whole grain.

Whole Wheat (78%)
✓
"All-Bran Wheat Flakes" Checks out

The ingredients list Whole Wheat (78%) and Wheat Bran (6%), confirming the presence of wheat and bran.

Whole Wheat (78%) Wheat Bran (6%)
✓
"WITH ADDED BRAN" Checks out

The ingredients list Wheat Bran (6%), confirming added bran.

Wheat Bran (6%)
✓
"Cholesterol 0 mg" Checks out

The nutrition information states Cholesterol 0 mg per serving.

Cholesterol 0 mg
✓
"Trans Fat 0 g" Checks out

The nutrition information states Trans Fat 0 g per serving.

Trans Fat 0 g

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Whole Wheat 78%
    Whole Wheat (78%)
  • 2.
    Wheat Bran 6%
    Wheat Bran (6%)
  • 3.
    Sugar
  • 4.
    Iodized Salt
  • 5.
    Malt Extract
  • 6.
    Vitamins
  • 7.
    Minerals
  • 8.
    Antioxidant
    Antioxidant (INS 320, INS 306)

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Gluten Allergen on the label: Whole wheat, Wheat bran, Malt Extract
Allergen
Nutrition (per serving) Serving: 40 g
Energy 143 kcal
Protein 4.4 g
Carbohydrate 32.1 g
Total Sugars 7.4 g
Total Fat 0.7 g
Saturated Fat 0.1 g
Trans Fat 0 g
Dietary Fibre 5 g
Sodium 210 mg
Energy from Fat 6 kcal
Monounsaturated Fatty Acids 0.1 g
Polyunsaturated Fatty Acids 0.3 g
Cholesterol 0 mg
Vitamin A 40 µg
Vitamin C 10 mg
Thiamine (Vit B1) 0.3 mg
Riboflavin (Vit B2) 0.4 mg
Niacin (Vit B3) 4 mg
Vitamin B6 0.5 mg
Vitamin B12 0.1 µg
Folate 25.2 µg
Iron 7 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), calculated from the declared serving — this label prints per-serving figures only.

Compare with other breakfast cereal products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

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What are the ingredients in Kellogg's All Bran Wheat Flakes?

The label of Kellogg's All Bran Wheat Flakes lists 8 ingredients, in label order: Whole wheat, Wheat bran, Sugar, Iodized Salt, Malt Extract, Vitamins, Minerals, Antioxidant. Flagged by the analysis: Antioxidant.

Is Kellogg's All Bran Wheat Flakes safe to eat?

Kellogg's All Bran Wheat Flakes scores 2.9/10 on Decode Label (Concerning). The score is held down by this product's nutrition profile, which dominates the assessment regardless of the rest of the formulation. This cereal provides whole grains but includes Butylated Hydroxyanisole (BHA), an antioxidant classified by IARC as a possible human carcinogen. It also contains added sugar and iodized salt, which contribute to its overall sugar and sodium levels. This makes it less suitable for young children due to their dietary needs and for individuals avoiding certain food additives.

Why does Kellogg's All Bran Wheat Flakes score 2.9/10?

What the analysis notes: Contains Butylated Hydroxyanisole (BHA, E320), an IARC Group 2B possible carcinogen. Contains added sugar, contributing to overall sugar intake. Contains iodized salt, contributing to overall sodium intake.

Who should avoid Kellogg's All Bran Wheat Flakes?

The points the analysis notes are most relevant to: Avoiding IARC Group 2B classified additives (BHA); Sensitive to food additives; Limiting added sugar intake; Limiting sodium intake; Young children (due to sugar/sodium/BHA).

Is Kellogg's All Bran Wheat Flakes suitable for babies or young children?

Infants under 1: Limit. Toddlers & young children (1–5): Limit.

Does Kellogg's All Bran Wheat Flakes contain allergens?

Yes — the ingredient list contains gluten (Whole wheat, Wheat bran and Malt Extract). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does Kellogg's All Bran Wheat Flakes contain gluten?

Yes — the ingredient list names Whole wheat, Wheat bran and Malt Extract. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.

How much sugar is in Kellogg's All Bran Wheat Flakes?

18.5 g of total sugar per 100 g. The label does not declare added sugar separately, so we cannot say how much of it is added.

Are the claims on the Kellogg's All Bran Wheat Flakes pack accurate?

Decode Label checked 7 claims against the ingredient list and nutrition panel. "No Added Preservatives" — false.

Is Kellogg's All Bran Wheat Flakes vegetarian?

Kellogg's All Bran Wheat Flakes is marked vegetarian, and contains no animal-derived ingredients.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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