Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain — product pack

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Kellogg's

Brand owned by Mars (United States) · about the brand

Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain

Veg Jain food
3.9 Concerning

Decode Label Safety Score

Nutrition · 40% 3.8/10
Ingredient safety · 30% 9.5/10
Processing · 20% 2.0/10
Marketing · 10% 9.5/10
How we got 3.9 Show
Weighted score 5.7/10
Capped — Contains ammonia caramel colour (E150c/d) — which can generate 4-MEI during manufacture — IARC classifies 4-MEI as Group 2B (possibly carcinogenic to humans); this label does not state its concentration ≤ 3.9
Capped — Highly processed (NOVA) and high total sugar ≤ 4.5
Capped — Flavours not disclosed — the label does not say which substance this is ≤ 5.5
Final score 3.9/10 · Concerning

Reviewed 8 times · Methodology v3.1 (updated 8 Oct 2026) — what changed

This multigrain cereal offers a blend of various grains and some beneficial seeds, but its nutritional profile is significantly impacted by high added sugar and the presence of an ammonia caramel colour. While the multigrain base provides dietary fiber, the overall formulation is highly processed and contains additives that warrant caution, particularly for children and individuals sensitive to certain food additives.

High added sugar; contains IARC-classified ammonia caramel colour and undisclosed flavours

This multigrain cereal contains a significant amount of added sugar, which contributes to a high overall sugar content. It also includes an ammonia caramel colour (Caramel), which is associated with a possible carcinogen (4-MEI) by IARC. While it offers a variety of grains, the product is highly processed.

Okay for: Healthy adults in moderation

Declared allergens: Gluten

Gluten· Wheat, Rolled Barley

Relevant if you have this allergy or intolerance.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Contains ammonia caramel colour (E150c/d) — which can generate 4-MEI during manufacture — IARC classifies 4-MEI as Group 2B (possibly carcinogenic to humans); this label does not state its concentration

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Artificial Colours & Dyes Significant concern · 2.5/10
Preservatives & Additives Significant concern · 2.5/10
Ultra-Processing & Refined Carbs Significant concern · 3.0/10
Overall Nutritional Value Significant concern · 3.8/10
Added & Hidden Sugar Moderate concern · 4.5/10
Protein & Fibre Content Minor concern · 7.5/10
Flavour Enhancers & MSG No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10
Unhealthy Fats (Trans & Saturated) No concern identified · 9.0/10

Saturated fat 0.8 g · trans fat 0 g per 100 g/ml

Excess Sodium & Salt No concern identified · 10.0/10

Infants under 1

Avoid

Contains added sugar, which is not recommended for infants under 1 year of age.

Toddlers & young children (1–5)

Limit

High added sugar content may contribute to excessive sugar intake in young children, potentially impacting dental health and dietary habits.

Contains undisclosed 'Flavours' and 'Colour' which may be a concern for children with sensitivities or allergies to specific additives.

Why the score is capped

Contains ammonia caramel colour (E150c/d) — which can generate 4-MEI during manufacture — IARC classifies 4-MEI as Group 2B (possibly carcinogenic to humans); this label does not state its concentration

Rule F-CAP-10 · Source: IARC / EFSA classification of the additive

Highly processed (NOVA) and high total sugar

Rule F-CAP-07

Flavours not disclosed — the label does not say which substance this is

Rule F-CAP-13

What's good

Contains a variety of whole grains (Ragi, Rolled Barley, Rolled Oats, Jowar Flour)

Includes beneficial seeds (Pumpkin Seeds)

Fortified with vitamins and minerals

Contains prebiotic fiber (Oligofructose) and Wheat Bran

Watch out for

High added sugar content

Presence of ammonia caramel colour (Caramel) which may contain 4-MEI, a possible carcinogen

Highly processed food (NOVA-4 classification)

Decode Label Analysis

Contains Caramel, which if it is ammonia caramel (E150c or E150d), may contain 4-methylimidazole (4-MEI). IARC classifies 4-MEI as Group 2B, 'possibly carcinogenic to humans'. The label does not specify the type of caramel or the concentration of 4-MEI.

The terms 'Flavours' and 'Colour' are not specifically identified, which limits transparency for consumers with allergies or sensitivities to specific flavouring agents or colour additives.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

✓
"Choco Millet Muesli" Checks out

The product name states 'Choco Millet Muesli' and the ingredients list cocoa solids and various millets (Ragi, Jowar) as part of the multigrain mix, confirming the presence of chocolate and millet in a muesli form.

COCOA SOLIDS (1.4%) RAGI FLOUR (6.1%) JOWAR FLOUR (4.5%)
✓
"With 78% Fruit, Seeds & Multigrain" Checks out

The product name states 'With 78% Fruit, Seeds & Multigrain'. The ingredients list 'MULTIGRAIN MIX (69.1%)' and 'CANDIED & DRY FRUITS & SEEDS (9%)', which sum up to 78.1%, supporting the claim.

MULTIGRAIN MIX (69.1%) CANDIED & DRY FRUITS & SEEDS (9%)
✓
"High in Fibre" Checks out

The nutrition information states 7g of fibre per 100g, which is considered high in fibre (typically >6g per 100g).

fibre g 7 (per 100g)

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Multigrain Mix 69.1%
    MULTIGRAIN MIX (69.1%)
  • Wheat 20.3% within Multigrain Mix
    WHEAT (20.3%)
  • Rice 18.6% within Multigrain Mix
    RICE (18.6%)
  • Corn Grits & Corn Meal 9.6% within Multigrain Mix
    CORN GRITS & CORN MEAL (9.6%)
  • Ragi Flour 6.1% within Multigrain Mix
    RAGI FLOUR (6.1%)
  • Rolled Barley 5% within Multigrain Mix
    ROLLED BARLEY (5%)
  • Rolled Oats 5% within Multigrain Mix
    ROLLED OATS (5%)
  • Jowar Flour 4.5% within Multigrain Mix
    JOWAR FLOUR (4.5%)
  • 2.
    Sugar
    SUGAR
  • 3.
    Candied & Dry Fruits & Seeds 9%
    CANDIED & DRY FRUITS & SEEDS (9%)
  • Candied Cranberries 3% within Candied & Dry Fruits & Seeds
    CANDIED CRANBERRIES (3%)
  • Black Currants 3% within Candied & Dry Fruits & Seeds
    BLACK CURRANTS (3%)
  • Pumpkin Seeds 3% within Candied & Dry Fruits & Seeds
    PUMPKIN SEEDS (3%)
  • 4.
    Oligofructose
    OLIGOFRUCTOSE
  • 5.
    Wheat Bran
    WHEAT BRAN
  • 6.
    Cocoa Solids 1.4% trace amount
    COCOA SOLIDS (1.4%)
  • 7.
    Cereal Extract trace amount
    CEREAL EXTRACT
  • 8.
    Iodized Salt
    IODIZED SALT
  • 9.
    Flavours
    FLAVOURS [NATURE IDENTICAL AND ARTIFICIAL (CARAMEL)]
  • Caramel within Flavours
    CARAMEL
  • 10.
    Colour synthetic colour
    Sulphite ammonia caramel (INS 150D)
    COLOUR (INS 150d)
  • 11.
    Vitamins
    VITAMINS
  • 12.
    Antioxidant
    ANTIOXIDANT (INS 307b)
  • 13.
    Mineral
    AND MINERAL

Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Gluten Allergen on the label: Wheat, Rolled Barley, Wheat bran
Allergen

The label declares each of these as a blend and then lists what is in it. The components appear in the groups above on their own merits, so the blend itself is shown here rather than counted a second time.

High in added sugar
Nutrition (per 100 g) Serving: 40 g
Energy 375 kcal
Protein 7.8 g
Carbohydrate 81.9 g
Total Sugars 20.8 g
Added Sugars 13.7 g
Total Fat 3.4 g
Saturated Fat 0.8 g
Trans Fat 0 g
Dietary Fibre 7 g
Sodium 236 mg
Energy from Fat 30 kcal
Monounsaturated Fatty Acids 1.1 g
Polyunsaturated Fatty Acids 1.4 g
Cholesterol 0 mg
Vitamin C 25 mg
Thiamine (Vit B1) 0.45 mg
Riboflavin (Vit B2) 0.9 mg
Niacin (Vit B3) 10 mg
Vitamin B6 1.3 mg
Vitamin B12 0.2 µg
Folate 66 µg
Iron 9 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.

Compare with other breakfast cereal products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

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What are the ingredients in Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain?

The label of Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain lists 24 ingredients, in label order: Multigrain Mix, Wheat, Rice, Corn Grits & Corn Meal, Ragi Flour, Rolled Barley, Rolled Oats, Jowar Flour, Sugar, Candied & Dry Fruits & Seeds, Candied Cranberries, Black Currants, Pumpkin Seeds, Oligofructose, Wheat bran, Cocoa Solids, Cereal Extract, Iodized Salt, Flavours, Caramel, Colour, Vitamins, Antioxidant, Mineral. Flagged by the analysis: Caramel, Colour.

Is Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain safe to eat?

Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain scores 3.9/10 on Decode Label (Concerning). This multigrain cereal contains a significant amount of added sugar, which contributes to a high overall sugar content. It also includes an ammonia caramel colour (Caramel), which is associated with a possible carcinogen (4-MEI) by IARC. While it offers a variety of grains, the product is highly processed.

Why does Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain score 3.9/10?

Flagged in the score: Presence of ammonia caramel colour (Caramel) which may contain 4-MEI, a possible carcinogen. Also noted: High added sugar content. Highly processed food (NOVA-4 classification).

Who should avoid Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain?

The points the analysis notes are most relevant to: Avoiding IARC Group 2B caramel-colour additives; Sensitive to undisclosed food flavours or colours; Limiting high added sugar intake; Children under 5 due to high sugar and additive load; Gluten / wheat sensitivity (coeliac disease).

Is Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain suitable for babies or young children?

Infants under 1: Avoid. Toddlers & young children (1–5): Limit.

Does Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain contain allergens?

Yes — the ingredient list contains gluten (Wheat, Rolled Barley and Wheat bran). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain contain gluten?

Yes — the ingredient list names Wheat, Rolled Barley and Wheat bran. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.

How much sugar is in Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain?

20.8 g of total sugar per 100 g. The label declares 13.7 g of that as added sugar per 100 g.

Are the claims on the Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain pack accurate?

Yes — all 3 claims on the pack checked out against the ingredient list and nutrition panel.

Is Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain vegetarian?

Kellogg's Choco Millet Muesli With 78% Fruit, Seeds & Multigrain is marked vegetarian.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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