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Brand owned by Mars (United States) · about the brand
MultiGrain Chocos Fills
Decode Label Safety Score
How we got 1.6 ShowHide
Reviewed 3 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
The score is held down by this product's nutrition profile, which dominates the assessment regardless of the rest of the formulation. This breakfast cereal contains a significant amount of added sugar, which is a primary nutritional concern, especially for young children. The presence of 'Fragrance' without specific disclosure also raises transparency issues regarding potential allergens. While it offers some whole grains and vitamins, the overall formulation is typical of an ultra-processed food with multiple additives.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Whole Oats Flour
- Cocoa Solids
- Vitamins
High added sugar and undisclosed fragrance in this breakfast cereal
The score is held down by this product's nutrition profile, which dominates the assessment regardless of the rest of the formulation. This breakfast cereal contains a high amount of added sugar, which is a significant concern for regular consumption, particularly for children. It is an ultra-processed food with several additives.
Consider this product carefully if you are
- Looking for a lower-sugar option — Added sugar is 30 g per 100 g.
- Avoiding certain additives or colours — Palm oil is declared.
Declared allergens: Milk and Gluten
Relevant if you have any of these allergies or intolerances.
Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Saturated fat 4.8 g · trans fat 0 g per 100 g/ml
Infants under 1
AvoidThis product is not suitable for infants under 1 year due to its high added sugar and sodium content, and the presence of milk solids as a main drink component.
Toddlers & young children (1–5)
LimitThis product contains a significant amount of added sugar, which is not recommended for frequent consumption by young children due to potential impacts on dental health and dietary habits.
What's good
Contains whole oats flour, a beneficial whole grain
Fortified with vitamins
Watch out for
High added sugar content, especially for children
Undisclosed 'Fragrance' may contain allergens
Contains palm oil, which is high in saturated fat
Generic 'Emulsifier' and 'Antioxidant' lack transparency
Contains gluten from wheat flour, an allergen
Choco Cream — likely contributes to high sugar and fat content, typical of a processed food component.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Palm Oil
Palm oil is very high in saturated fatty acids (~50%), which raise LDL cholesterol and increase cardiovascular risk with regular high consumption. Refined palm oil can also carry processing contaminants (glycidyl esters and 3-MCPD esters), which EFSA assessed in 2016.
Regulatory & scientific authority Source: WHO; Harvard T.H. Chan School of Public Health; EFSA CONTAM opinion (2016)
Palm Oil: regulation, sources and other products →Wheat Flour
Wheat and wheat-derived ingredients contain gluten, which triggers an autoimmune response in people with celiac disease, causing intestinal damage. People with non-celiac gluten sensitivity (NCGS) or wheat allergy must also avoid this ingredient. Labelled as a major allergen by FSSAI.
Regulatory & scientific authority Source: FSSAI Food Labelling Regulations; Celiac Disease Foundation
Wheat Flour: regulation, sources and other products →Decode Label Analysis
Contains 'Fragrance' without specific disclosure, which can be problematic for individuals with sensitivities or allergies to undisclosed scent compounds.
Palm oil is high in saturated fat, which can be a cardiovascular concern with regular high intake. It is also associated with potential refining contaminants like glycidyl esters, as per EFSA CONTAM opinion (2016).
Wheat flour contains gluten, which is a declarable allergen and not suitable for individuals with celiac disease or gluten sensitivity (FSSAI Labelling & Display Regulations 2020).
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The claim 'POWER OF 5' is a proprietary marketing term and cannot be verified against the provided ingredient list or nutrition facts.
The term 'IMMUNO ESSENTIAL NUTRIENTS' is a general health claim and cannot be specifically verified from the provided label data.
This claim describes sensory attributes that cannot be verified from the ingredient list or nutrition facts.
The ingredients list Multigrain Flour Mix, Rice Flour, Whole Oats Flour, and Wheat Flour (Atta), supporting the multigrain claim.
The ingredients list Whole Oats Flour, Wheat Flour (Atta), and Rice Flour.
The nutrition information states 7g of protein per 100g.
The ingredients list 'Vitamins' and the nutrition panel provides specific vitamin content.
The nutrition information states 5g of fibre per 100g.
The ingredient list does not contain Maida (Refined Wheat Flour).
The ingredients list Multigrain Flour Mix, Rice Flour, Whole Oats Flour, and Wheat Flour (Atta), supporting the multigrain claim.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
18 entries as printed on the label · 16 distinct ingredients (some are declared more than once).
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1.
Multigrain Flour Mix 53.3%Multigrain Flour Mix (53.3%)
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Rice Flour 27.3% within Multigrain Flour MixRice Flour (27.3%)
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Whole Oats Flour 14.4% within Multigrain Flour MixWhole Oats Flour (14.4%)
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Wheat Flour (Atta) 11.6% within Multigrain Flour MixWheat Flour (Atta) (11.6%)
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2.
Choco Cream
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Sugar within Choco Cream
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Edible Vegetable Oil within Choco Cream
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Sunflower Oil within Edible Vegetable Oil
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Palm Oil within Edible Vegetable Oil
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Cocoa Solids 6.3% within Choco CreamCocoa Solids (6.3%)
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Milk Solids within Choco Cream
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Emulsifier within Choco CreamLecithin (INS 322)Emulsifier (INS 322(i))
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Fragrance within Choco Cream undisclosed flavouringFlavour (Natural)
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3.
Sugar
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4.
Cocoa Solids 5.6%Cocoa Solids (5.6%)
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5.
Iodized Salt
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6.
Antioxidant unnamedAntioxidant (INS 307b)
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7.
Vitamins
In label order — normally largest quantity first. Select a row for the full write-up and sources.
These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.
The label declares each of these as a blend and then lists what is in it. The components appear in the groups above on their own merits, so the blend itself is shown here rather than counted a second time.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
| Energy | 432 kcal |
| Protein | 7 g |
| Carbohydrate | 72 g |
| Total Sugars | 30.5 g |
| Added Sugars | 30 g |
| Total Fat | 14 g |
| Saturated Fat | 4.8 g |
| Trans Fat | 0 g |
| Dietary Fibre | 5 g |
| Sodium | 300 mg |
| ENERGY FROM FAT | 126 kcal |
| MONOUNSATURATED FATTY ACIDS | 5.2 g |
| POLYUNSATURATED FATTY ACIDS | 3.8 g |
| CHOLESTEROL | 0 mg |
| VITAMIN B1 | 0.7 mg |
| VITAMIN B2 | 0.8 mg |
| VITAMIN B3 | 9.1 mg |
| VITAMIN B6 | 4.2 mg |
| VITAMIN B12 | 0.33 µg |
| FOLATE | 66.5 µg |
Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.
Compare with other breakfast cereal products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
Also on this shelf
More Breakfast Cereal & Oats products we've analysed, in name order.
-
Kellogg's Muesli Fruit, Nut & Seeds
See the analysis
-
Kellogg's MultiGrain+ Corn Flakes Power Breakfast
See the analysis
-
Kellogg's MultiGrain Chocos
See the analysis
-
Kellogg's Multigrain Chocos Duet
See the analysis
-
Kellogg's Multigrain Chocos Moons & Stars
See the analysis
-
Kellogg's MultiGrain Chocos Moons & Stars
See the analysis
What are the ingredients in MultiGrain Chocos Fills?
The label of MultiGrain Chocos Fills lists 16 ingredients, in label order: Multigrain Flour Mix, Rice flour, Whole Oats Flour, Wheat flour (Atta), Choco Cream, Edible Vegetable Oil, Sunflower oil, Palm oil, Milk Solids, Emulsifier, Fragrance, Sugar, Cocoa Solids, Iodized Salt, Antioxidant, Vitamins. Flagged by the analysis: Palm oil, Choco Cream.
Is MultiGrain Chocos Fills safe to eat?
MultiGrain Chocos Fills scores 1.6/10 on Decode Label (Concerning). The score is held down by this product's nutrition profile, which dominates the assessment regardless of the rest of the formulation. This breakfast cereal contains a high amount of added sugar, which is a significant concern for regular consumption, particularly for children. It is an ultra-processed food with several additives.
Why does MultiGrain Chocos Fills score 1.6/10?
Flagged in the score: Contains palm oil, which is high in saturated fat. Also noted: High added sugar content, especially for children. Undisclosed 'Fragrance' may contain allergens.
Who should avoid MultiGrain Chocos Fills?
The points the analysis notes are most relevant to: Avoiding high added sugar; Sensitive to undisclosed fragrance ingredients; Managing blood sugar levels; Avoiding ultra-processed foods; Gluten sensitivity or celiac disease.
Is MultiGrain Chocos Fills suitable for babies or young children?
Infants under 1: Avoid. Toddlers & young children (1–5): Limit.
Does MultiGrain Chocos Fills contain allergens?
Yes — the ingredient list contains milk (Choco Cream and Milk Solids) and gluten (Wheat flour (Atta)). Check the allergen statement on the pack too if you have a diagnosed allergy.
Does MultiGrain Chocos Fills contain milk?
Yes — the ingredient list names Choco Cream and Milk Solids. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.
Does MultiGrain Chocos Fills contain gluten?
Yes — the ingredient list names Wheat flour (Atta). People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.
Is MultiGrain Chocos Fills high in sugar?
Yes — 30.5 g of total sugar per 100 g, above the 22.5 g per 100 g that UK front-of-pack labelling marks as high. The label declares 30 g of that as added sugar per 100 g.
Are the claims on the MultiGrain Chocos Fills pack accurate?
Decode Label checked 10 claims against the ingredient list and nutrition panel. "POWER OF 5" — can't be verified from the label. "IMMUNO ESSENTIAL NUTRIENTS" — can't be verified from the label. "Crunchy Outside, Chocolaty Inside." — can't be verified from the label.
Is MultiGrain Chocos Fills vegetarian?
MultiGrain Chocos Fills is marked vegetarian.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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Recipes change and packs get reformulated. If the ingredients or the panel on the pack in your hand differ from what we show, tell us and we will check it.
About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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