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Brand founded in India, 1884 · about the brand
Real Activ Mixed Fruit Juice
Decode Label Safety Score
How we got 6.7 ShowHide
One axis (Processing) scores low — a strong overall average can mask a single weak area. See the lanes above.
Reviewed 26 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
This fruit beverage offers a blend of fruit juices and purees, providing some natural vitamins and antioxidants. However, the use of concentrated fruit juices as primary ingredients means it is a source of free sugars, which should be consumed in moderation, especially for children.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Banana Puree
- Mango pulp
- Concentrated Apricot Puree
- Vitamin C
Fruit beverage with free sugars from juice concentrates; contains unspecified additives.
This fruit beverage is made primarily from water and various fruit juice concentrates and purees. While it provides some natural fruit components and added Vitamin C, the concentrated fruit juices contribute free sugars, which are best consumed in moderation.
Consider this product carefully if you are
- Looking for a lower-sugar option — Added sugar is 0 g per 100 ml.
- Avoiding certain additives or colours — Concentrated Apple Juice is declared.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for beverage. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Toddlers & young children (1–5)
LimitContains concentrated fruit juices, which are a source of free sugars. Limit intake to avoid excessive sugar consumption in young children.
What's good
Contains a variety of fruit purees and juices, offering natural vitamins and antioxidants.
Fortified with Vitamin C, an essential nutrient.
No artificial colors or artificial sweeteners listed.
Watch out for
High in free sugars from concentrated fruit juices, which can contribute to excessive sugar intake if consumed frequently.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Fruit Juice Concentrate
Fruit-juice concentrate is fruit juice with the water removed, leaving concentrated sugars (largely fructose and glucose). Nutritionally it behaves as a free sugar and is frequently used to sweeten products that market themselves as having "no added sugar". The WHO recommends no free sugars for infants and young children, so it is a particular concern in foods aimed at babies and toddlers.
Regulatory & scientific authority Source: WHO Guideline: Sugars intake (2015); WHO Ending inappropriate promotion of foods for infants
Fruit Juice Concentrate: regulation, sources and other products →Decode Label Analysis
The product contains multiple fruit juice concentrates (Apple, Orange, Pineapple, Grape) which are sources of free sugars. While derived from fruit, these contribute to overall sugar intake and should be consumed in moderation, especially for individuals monitoring blood sugar or calorie intake.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The term 'activ' is a proprietary name and cannot be matched to a specific listed ingredient or a verifiable benefit on the label.
Market rank + professional endorsement claim — requires independent survey data and clinical evidence to substantiate; cannot be assessed from label data alone.
The label declares 0 g added sugar; the 11.4 g of sugar shown is naturally occurring from fruit. The "no added sugar" claim is supported by the label.
The ingredient list does not contain any preservatives.
The ingredient list includes multiple fruit juices and purees, such as apple, banana, mango, orange, apricot, pineapple, and grape.
The ingredient list includes 'Concentrated Apple Juice', 'Concentrated Orange Juice', 'Concentrated Apricot Puree', 'Concentrated Pineapple Juice', and 'Concentrated Grape Juice', indicating the use of reconstituted fruit juices.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
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1.
Water
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2.
Concentrated Apple Juice 9.24%Concentrated Apple Juice [9.24%]
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3.
Banana Puree 3.7%Banana Puree [3.7%]
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4.
Mango Pulp 3.5%Mango Pulp [3.5%]
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5.
Concentrated Orange Juice 3%Concentrated Orange Juice [3%]
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6.
Concentrated Apricot Puree 2.3%Concentrated Apricot Puree [2.3%]
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7.
Concentrated Pineapple Juice 1.85% trace amountConcentrated Pineapple Juice [1.85%]
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8.
Flavours (Natural Flavouring Substances)Flavours [Natural Flavouring Substances]
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9.
Concentrated Grape Juice 0.05% trace amountConcentrated Grape Juice [0.05%]
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10.
Vitamin C
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11.
StabilizerPectin (INS 440)Stabilizer [INS 440]
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
| Energy | 47.5 kcal |
| Protein | 0 g |
| Carbohydrate | 11.7 g |
| Total Sugars | 11.4 g |
| Added Sugars | 0 g |
| Total Fat | 0 g |
| Sodium | 1.5 mg |
| Vitamin C | 40 mg |
| Potassium | 100 mg |
Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.
Compare with other fruit juice products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
Side-by-side comparisons
How this product's label compares with others on the same shelf, row by row.
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What are the ingredients in Real Activ Mixed Fruit Juice?
The label of Real Activ Mixed Fruit Juice lists 11 ingredients, in label order: Water, Concentrated Apple Juice, Banana Puree, Mango pulp, Concentrated Orange Juice, Concentrated Apricot Puree, Concentrated Pineapple Juice, Flavours (Natural Flavouring Substances), Concentrated Grape Juice, Vitamin C, Stabilizer. Flagged by the analysis: Concentrated Apple Juice, Concentrated Orange Juice, Flavours (Natural Flavouring Substances).
Is Real Activ Mixed Fruit Juice safe to eat?
Real Activ Mixed Fruit Juice scores 6.7/10 on Decode Label (Moderate). This fruit beverage is made primarily from water and various fruit juice concentrates and purees. While it provides some natural fruit components and added Vitamin C, the concentrated fruit juices contribute free sugars, which are best consumed in moderation.
Why does Real Activ Mixed Fruit Juice score 6.7/10?
What the analysis notes: High in free sugars from concentrated fruit juices, which can contribute to excessive sugar intake if consumed frequently.
Who should avoid Real Activ Mixed Fruit Juice?
The points the analysis notes are most relevant to: Individuals monitoring sugar intake; Diabetics.
Is Real Activ Mixed Fruit Juice suitable for babies or young children?
Toddlers & young children (1–5): Limit.
Is Real Activ Mixed Fruit Juice high in sugar?
Yes — 11.4 g of total sugar per 100 ml, above the 11.25 g per 100 ml that UK front-of-pack labelling marks as high. The label declares 0 g of that as added sugar per 100 ml.
Are the claims on the Real Activ Mixed Fruit Juice pack accurate?
Decode Label checked 6 claims against the ingredient list and nutrition panel. "activ" — can't be verified from the label. "INDIA'S No.1" — can't be verified from the label.
Is Real Activ Mixed Fruit Juice vegetarian?
Real Activ Mixed Fruit Juice is marked vegetarian, and contains no animal-derived ingredients.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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