Herbal Toothpaste by Baidyanath — product pack

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Baidyanath

Herbal Toothpaste

oral_care
6.7 Moderate

Decode Label Safety Score

Ingredient safety · 55% 6.8/10
Processing · 15% 7.0/10
Marketing · 30% 6.4/10
How we got 6.7 Show
Weighted score 6.7/10
Final score 6.7/10 · Moderate

Methodology v3.1 (updated 8 Oct 2026) — what changed

This toothpaste offers a blend of herbal extracts and mild surfactants, making it generally suitable for adults. However, the presence of synthetic colorants and the potential for contact allergy from Cocamidopropyl Betaine are points of consideration. Individuals with sensitive skin or known allergies to fragrance components should be aware of the essential oils. The inclusion of Menthol and Peppermint Oil means it is not suitable for infants and toddlers due to potential breathing reflex risks.

Herbal toothpaste with mild surfactants, synthetic colors, and essential oils

This toothpaste combines herbal extracts like Neem and Cardamom with mild cleansing agents. It contains essential oils such as Peppermint and Clove, which may be a concern for individuals with fragrance allergies. The product also includes synthetic colorants and Titanium Dioxide, which is banned as a food additive in the EU due to genotoxicity concerns when ingested, though this is a topical product. It is not suitable for infants and toddlers due to menthol and peppermint oil.

Consider this product carefully if you are

  • Avoiding certain additives or colours — CI 77891 is declared.
Okay for: Adults seeking a herbal toothpaste Individuals without specific sensitivities to listed ingredients

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  • Allergies. Peanut, milk, gluten, egg and more, checked against the ingredient list.
  • Diet. Vegetarian, vegan, Jain, no egg, no dairy.
  • Health and goals. Sugar, salt, protein, steady blood sugar, heart-friendly, weight.
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Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for oral care. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Carcinogen & Contaminant Risk Significant concern · 2.5/10

Triggered by CI 19140, CI 42090 — a synthetic colour on our aromatic-amine watch list (impurity risk). A colour-quality caution, not a finding that this product contains a carcinogen.

Label Transparency Moderate concern · 4.0/10
Flavour Disclosure Moderate concern · 5.0/10
Preservative Safety Minor concern · 7.0/10
Fluoride & Age Suitability No concern identified · 8.0/10
Harsh Additives (SLS, Alcohol) No concern identified · 8.0/10
Endocrine-Active Ingredients No concern identified · 8.0/10

Infants under 1

Avoid
Infants and toddlers

Contains Menthol and Peppermint Oil, which are not suitable for this age group due to potential breathing reflex risks.

What's good

Contains herbal extracts of Neem, Cardamom, and Black Seed

Includes Xylitol for anti-cavity benefits

Uses mild surfactants like Sodium Methyl Cocoyl Taurate

Contains Baking Soda for pH balance and gentle cleaning

Watch out for

Presence of synthetic colourants (CI 19140, CI 42090)

Titanium Dioxide (CI 77891) is present, which is a concern for ingestion

Menthol and Peppermint Oil are unsuitable for infants and toddlers

Cocamidopropyl Betaine is a known contact allergen for some

Essential oils (Peppermint Oil, Clove Oil) may cause sensitisation in fragrance-allergic individuals

Sodium Saccharine — intense artificial sweetener - widely used in toothpaste; not a classified carcinogen.

Sorbitol — sugar alcohol - excessive intake can cause bloating and a laxative effect.

Polyethylene Glycol — ethoxylated ingredient - quality depends on removal of manufacturing impurities.

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Titanium Dioxide (E171)

EFSA concluded in 2021 that titanium dioxide can no longer be considered safe as a food additive, citing genotoxicity concerns, and the EU banned its use in food from August 2022. It is still used in some cosmetics where skin absorption is the concern. Indian regulations are under review.

Regulatory & scientific authority Source: EFSA 2021; EU Regulation 2022/63

Titanium Dioxide: regulation, sources and other products →

Sodium Benzoate (E211)

Benzoates are permitted preservatives with an established acceptable daily intake. Two documented concerns: in acidic drinks that also contain ascorbic acid (vitamin C) they can slowly form small amounts of benzene, especially with heat and light (US FDA beverage survey, 2006); and sodium benzoate was one of the additives in the Southampton study mixtures associated with hyperactivity in children. It can also trigger reactions in some people with asthma or urticaria.

Regulatory & scientific authority Source: EFSA re-evaluation of benzoic acid and benzoates (2016); US FDA benzene-in-beverages survey (2006); McCann et al., Lancet 2007

Sodium Benzoate: regulation, sources and other products →

Saccharin (E954)

Saccharin is an approved intense sweetener and is used in small amounts to flavour toothpaste. An earlier rodent-bladder finding was judged not relevant to humans and IARC moved it to Group 3 (not classifiable) in 1999. The WHO (2023) nevertheless advises against relying on non-sugar sweeteners for weight control. In toothpaste the amount swallowed is very small.

Regulatory & scientific authority Source: IARC Monographs Vol. 73 (1999); WHO guideline on non-sugar sweeteners (2023); EFSA/JECFA acceptable daily intake

Saccharin: regulation, sources and other products →

Menthol and Peppermint Oil

Menthol, the main component of peppermint oil, can trigger a reflex that slows or stops breathing in babies when applied or inhaled near the face. The European Medicines Agency herbal monograph for peppermint oil contraindicates it under 2 years of age because of this laryngospasm risk, and does not recommend it between 2 and 4 years because there is not enough experience. For adults and older children it is a normal cooling and flavouring agent in toothpaste and body products, and can irritate sensitive skin at higher strengths.

Regulatory & scientific authority Source: EMA/HMPC European Union herbal monograph on Mentha x piperita L., aetheroleum

Menthol and Peppermint Oil: regulation, sources and other products →

Cocamidopropyl Betaine

Cocamidopropyl betaine is the usual "gentle" co-surfactant in shampoos, face washes and baby washes. It was named Allergen of the Year by the American Contact Dermatitis Society in 2004; the reactions are attributed mainly to impurities (amidoamine, DMAPA) and are uncommon, but it is a common cause of surfactant allergy in people with eczema.

Peer-reviewed research Source: American Contact Dermatitis Society - Allergen of the Year 2004; contact-dermatitis literature

Cocamidopropyl Betaine: regulation, sources and other products →

Sugar Alcohols (Polyols)

Polyols are bulk sweeteners and humectants (also used in toothpaste). They are only partly absorbed, so large amounts can cause gas, bloating and a laxative effect, and EU rules require foods containing them to say "excessive consumption may produce laxative effects". Xylitol is toxic to dogs.

Regulatory & scientific authority Source: EU Regulation 1169/2011 Annex III (polyol labelling statement); EU Regulation 1333/2008

Sugar Alcohols (Polyols): regulation, sources and other products →

Synthetic Cosmetic Colourants (CI)

These Colour Index (CI) numbers are colourants on the EU list of permitted cosmetic colours, each with conditions on where it may be used (for example, some are allowed only in products that do not stay in contact with mucous membranes). A listed colour in a product used as directed is not a finding of harm; the colour serves only to colour the product, and this is information for anyone who prefers to avoid synthetic dyes.

Regulatory & scientific authority Source: EU Regulation 1223/2009 Annex IV (permitted colourants); SCCS opinions on colourants

Synthetic Cosmetic Colourants (CI): regulation, sources and other products →

Polyethylene Glycols (PEGs)

PEG ingredients are made by ethoxylation, which can leave traces of ethylene oxide (IARC Group 1) and 1,4-dioxane (IARC Group 2B) unless removed. Good manufacturing removes them, so the ingredient itself is not a hazard, but the label cannot tell you whether it was done well. PEGs should not be applied to broken skin.

Regulatory & scientific authority Source: IARC Monographs Vol. 100F (ethylene oxide) and Vol. 71 (1,4-dioxane); Cosmetic Ingredient Review

Polyethylene Glycols (PEGs): regulation, sources and other products →

Decode Label Analysis

Contains CI 77891 (Titanium Dioxide), which is banned as a food additive in the EU due to potential genotoxicity when ingested. While this is an oral care product and largely spat out, some ingestion may occur.

Contains Menthol and Peppermint Oil, which are not recommended for infants and toddlers due to potential breathing reflex risks.

Contains Cocamidopropyl Betaine, a mild surfactant but a recognized contact allergen for some individuals, often due to manufacturing impurities.

Combined Effects interactions

Sodium Benzoate Menthol Peppermint Oil Clove Oil

While Sodium Benzoate can form benzene with Vitamin C, this interaction is not relevant in this product as Vitamin C is not listed. The combination of essential oils (Menthol, Peppermint Oil, Clove Oil) can increase the overall potential for sensitisation in individuals prone to fragrance allergies.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"Nature's Best for Strong Teeth & Healthy Gums" Can't verify

This is a subjective marketing claim that cannot be objectively verified from the ingredient list or other label information.

?
"Menthol for cooling sensation" Can't verify

The label lists this only as a flavouring (nature-identical or artificial), which is made to resemble the ingredient rather than being it, so the pack cannot confirm the ingredient the name implies.

Mint Flavour containing Menthol (Mentha arvensis)
✓
"Herbal Toothpaste" Checks out

The ingredients list includes several herbal extracts such as Neem, Cardamom, Black Seed, Mint Flavour containing Menthol, Peppermint Oil, and Clove Oil.

Aqua Based Herbal Extracts of Neem (Azadirachta indica) Cardamom (Elettaria cardamomum) Black Seed (Nigella sativa) Mint Flavour containing Menthol (Mentha arvensis)
✓
"SLS Free" Checks out

The ingredient list does not contain Sodium Lauryl Sulfate (SLS).

Sodium Lauryl Sulfate (SLS) is not listed in the ingredients.
✓
"Vegetable Base Toothpaste" Checks out

The ingredients list several plant-derived components such as herbal extracts, xylitol, sorbitol, and cellulose derivatives, consistent with a vegetable base.

Aqua Based Herbal Extracts of Neem (Azadirachta indica) Cardamom (Elettaria cardamomum) Black Seed (Nigella sativa) Mint Flavour containing Menthol (Mentha arvensis)
✓
"Neem Fights bacteria" Checks out

Neem (Azadirachta indica) is listed as an ingredient, and it is widely recognized for its antibacterial properties.

Neem (Azadirachta indica)
✓
"Black Seed Strengthens enamel" Checks out

Black Seed (Nigella sativa) is listed as an ingredient, and it is associated with oral health benefits.

Black Seed (Nigella sativa)
✓
"Cardamom Fights cavities" Checks out

Cardamom (Elettaria cardamomum) is listed as an ingredient, and it is associated with oral health benefits.

Cardamom (Elettaria cardamomum)
✓
"Clove Reduces toothache" Checks out

Clove Oil (Syzygium aromaticum) is listed as an ingredient, and it is traditionally used for pain relief, including toothaches.

Clove Oil (Syzygium aromaticum)
✓
"Baking Soda Whitens teeth" Checks out

Baking Soda (Sodium hydrogen carbonate) is listed as an ingredient, and it is commonly used in toothpaste for its abrasive and whitening properties.

Baking Soda (Sodium hydrogen carbonate)
✓
"Peppermint Freshens breath" Checks out

Peppermint Oil (Mentha piperita) is listed as an ingredient, and it is widely used for its breath-freshening properties.

Peppermint Oil (Mentha piperita)

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Aqua Based Herbal Extracts of Neem
    Aqua Based Herbal Extracts of Neem (Azadirachta indica)
  • 2.
    Cardamom
    Cardamom (Elettaria cardamomum)
  • 3.
    Black Seed
    Black Seed (Nigella sativa)
  • 4.
    Mint Flavour containing Menthol
    Mint Flavour containing Menthol (Mentha arvensis)
  • 5.
    Peppermint Oil
    Peppermint Oil (Mentha piperita)
  • 6.
    Clove Oil
    Clove Oil (Syzygium aromaticum)
  • 7.
    Baking Soda
    Baking Soda (Sodium hydrogen carbonate)
  • 8.
    Xylitol
  • 9.
    Sorbitol 70%
    Sorbitol 70%
  • 10.
    Hydrated Silica
  • 11.
    Glycerine
  • 12.
    Sodium Methyl Cocoyl Taurate
  • 13.
    Cocoamidopropyl Betaine
  • 14.
    Polyethylene Glycol
  • 15.
    Sodium Carboxymethyl Cellulose
  • 16.
    Sodium Benzoate
  • 17.
    Sodium Saccharine
  • 18.
    CI 77891 synthetic colour
  • 19.
    CI 19140 synthetic colour
  • 20.
    CI 42090 synthetic colour

In label order — normally largest quantity first. Select a row for the full write-up and sources.

Compare with other toothpaste products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

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What are the ingredients in Herbal Toothpaste?

The label of Herbal Toothpaste lists 20 ingredients, in label order: Aqua Based Herbal Extracts of Neem, Cardamom, Black Seed, Mint Flavour containing Menthol, Peppermint Oil, Clove Oil, Baking Soda, Xylitol, Sorbitol, Hydrated Silica, Glycerine, Sodium Methyl Cocoyl Taurate, Cocoamidopropyl Betaine, Polyethylene Glycol, Sodium Carboxymethyl Cellulose, Sodium Benzoate, Sodium Saccharine, CI 77891, CI 19140, CI 42090. Flagged by the analysis: CI 77891, Mint Flavour containing Menthol, Sodium Saccharine, CI 19140, CI 42090 and 6 more.

Is Herbal Toothpaste safe to use?

Herbal Toothpaste scores 6.7/10 on Decode Label (Moderate). This toothpaste combines herbal extracts like Neem and Cardamom with mild cleansing agents. It contains essential oils such as Peppermint and Clove, which may be a concern for individuals with fragrance allergies. The product also includes synthetic colorants and Titanium Dioxide, which is banned as a food additive in the EU due to genotoxicity concerns when ingested, though this is a topical product. It is not suitable for infants and toddlers due to menthol and peppermint oil.

Why does Herbal Toothpaste score 6.7/10?

Flagged in the score: Presence of synthetic colourants (CI 19140, CI 42090). Titanium Dioxide (CI 77891) is present, which is a concern for ingestion. Menthol and Peppermint Oil are unsuitable for infants and toddlers.

Who should avoid Herbal Toothpaste?

The points the analysis notes are most relevant to: Infants and toddlers (Menthol, Peppermint Oil); Sensitive skin or fragrance allergies (Peppermint Oil, Clove Oil); Avoiding synthetic colorants (CI 19140, CI 42090); Avoiding Titanium Dioxide (CI 77891); Known allergy to Cocamidopropyl Betaine.

Is Herbal Toothpaste suitable for babies or young children?

Infants under 1: Avoid.

Are the claims on the Herbal Toothpaste pack accurate?

Decode Label checked 11 claims against the ingredient list and nutrition panel. "Nature's Best for Strong Teeth & Healthy Gums" — can't be verified from the label. "Menthol for cooling sensation" — can't be verified from the label.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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