Instant Noodles Creamy Cheese by Keekoo — product pack

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Keekoo

Instant Noodles Creamy Cheese

Non-veg food
2.2 Concerning

Decode Label Safety Score

Nutrition · 40% 0.7/10
Ingredient safety · 30% 7.8/10
Processing · 20% 2.0/10
Marketing · 10% 8.5/10
How we got 2.2 Show
Weighted score 3.9/10
Score limited by a dominant nutrition concern. 2.2
Also flagged
Very high saturated fat Flavour not disclosed — the label does not say which substance this is
Final score 2.2/10 · Concerning

Methodology v3.1 (updated 8 Oct 2026) — what changed

This instant noodle product contains several ingredients that warrant caution, particularly due to its high saturated fat content from refined palm oil and refined palmolein oil, which are also associated with processing contaminants. While the label transparently identifies its additives by INS codes, the overall formulation leans heavily on processed ingredients and flavour enhancers, making it less suitable for frequent consumption. The presence of TBHQ (Antioxidant INS 319), classified as a warning-level additive, is also a concern. Additionally, the product includes flavour enhancers disodium guanylate and disodium inosinate, which are purine sources relevant for individuals managing gout.

High saturated fat, processed ingredients, and warning-level additive TBHQ

This instant noodle product is high in saturated fat due to refined palm oil and palmolein oil, which are also associated with processing contaminants. It contains TBHQ, a synthetic antioxidant with potential health concerns, and flavour enhancers that may affect individuals with gout. The product relies on several processed ingredients and flavourings, making it a concern most relevant to regular dietary intake.

Consider this product carefully if you are

  • Avoiding certain additives or colours — RBD Palm Oil and Flavour Enhancers are declared.

Declared allergens: Milk, Soy and Gluten

Milk· Dried Cheese Soy· Soy Sauce Powder Gluten· Refined wheat flour, Wheat gluten

Relevant if you have any of these allergies or intolerances.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Overall Nutritional Value Major concern · 0.7/10
Unhealthy Fats (Trans & Saturated) Significant concern · 3.0/10

Saturated fat 10 g · trans fat 0.1 g per 100 g/ml

Ultra-Processing & Refined Carbs Significant concern · 3.0/10
Flavour Enhancers & MSG Significant concern · 3.0/10
Preservatives & Additives Moderate concern · 5.0/10
Added & Hidden Sugar Minor concern · 6.0/10
Protein & Fibre Content Minor concern · 6.0/10
Excess Sodium & Salt Minor concern · 7.0/10
Artificial Colours & Dyes No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10

Toddlers & young children (1–5)

Limit

High sodium and added sugar content may not be suitable for frequent consumption by young children, as their dietary needs differ from adults.

Why the score is capped

Very high saturated fat

Rule F-CAP-08

Flavour not disclosed — the label does not say which substance this is

Rule F-CAP-13

Watch out for

High saturated fat content from palm oils.

Presence of synthetic antioxidant TBHQ.

Flavour enhancers that are purine sources.

Undisclosed specific flavouring compounds.

High sodium content from iodised salt and other ingredients.

Contains added sugars.

Acidity Regulator — flagged as a moderate-level concern — see the ingredient breakdown below.

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Palm Oil

Palm oil is about half saturated fat, which raises LDL cholesterol when eaten regularly in quantity, and the WHO advises keeping saturated fat under 10 percent of energy. Refined palm oil also carries the highest levels of process contaminants among edible oils: glycidyl esters, which the European Food Safety Authority considers genotoxic and carcinogenic with no safe level, and 3-MCPD esters, for which it set a tolerable daily intake of 2 micrograms per kilogram of body weight in 2018. IARC lists glycidol as probably carcinogenic (Group 2A) and 3-MCPD as possibly carcinogenic (Group 2B). The contaminants form during the high-temperature deodorising step of refining, so unrefined palm oil carries less of them. EU maximum levels now apply to these contaminants in oils and in infant formula.

Regulatory & scientific authority Source: EFSA CONTAM Panel opinions on glycidyl esters and 3-MCPD esters in food (2016) and 3-MCPD update (2018); IARC Monographs Volumes 77 and 101; WHO guideline on saturated fat and trans fat intake (2023)

Palm Oil: regulation, sources and other products →

Disodium Ribonucleotides (E635)

E635 is a mixture of disodium inosinate (E631) and disodium guanylate (E627). Both are purine nucleotides, which the body breaks down to uric acid. People with gout or hyperuricaemia, or who have been advised to limit purines, may wish to limit foods containing it. The amounts used in foods are small, so the concern applies to people already managing uric acid rather than to the general population.

Regulatory & scientific authority Source: EFSA; WHO; Arthritis Foundation

Disodium Ribonucleotides: regulation, sources and other products →

Added Sugars

Sugars added to food, and the sugars in honey, syrups and fruit juice concentrates, are "free sugars". The WHO guideline recommends that they stay below 10% of total energy intake and suggests below 5% for additional benefit. Where the sugar sits in the ingredient list and how many grams the panel declares is what matters; this is information, because the nutrition score already prices the grams.

Regulatory & scientific authority Source: WHO, Guideline: Sugars intake for adults and children (2015)

Added Sugars: regulation, sources and other products →

Flavouring Substances

Indian rules classify added flavours as natural, nature-identical (chemically synthesised copies of natural compounds) or artificial, and require the class to be declared. The label names the class, not the compounds, so a reader cannot see which substances make up the blend, or whether it carries something they avoid. This is information about transparency, not a finding of harm.

Regulatory & scientific authority Source: FSS (Food Products Standards and Food Additives) Regulations 2011, flavours; FSS (Labelling and Display) Regulations 2020

Flavouring Substances: regulation, sources and other products →

Wheat Flour

Wheat and wheat-derived ingredients contain gluten, which triggers an autoimmune response in people with celiac disease, causing intestinal damage. People with non-celiac gluten sensitivity (NCGS) or wheat allergy must also avoid this ingredient. Labelled as a major allergen by FSSAI.

Regulatory & scientific authority Source: FSSAI Food Labelling Regulations; Celiac Disease Foundation

Wheat Flour: regulation, sources and other products →

Decode Label Analysis

RBD Palm Oil and Refined Palmolein Oil are very high in saturated fat and may contain processing contaminants (glycidyl esters, 3-MCPD) as per EFSA CONTAM opinion (2016).

Antioxidant (INS 319), TBHQ, is a synthetic additive with potential health concerns.

Flavour Enhancers (INS 627 & INS 631), disodium guanylate and disodium inosinate, are purine sources and should be noted by individuals managing gout.

Natural Identical Flavour and Natural and nature identical flavouring substances are blends whose specific compounds are not disclosed, which may be a concern for those with specific sensitivities.

Contains added sugars (Dried Glucose Syrup, Sugar), which WHO advises limiting to under 10% of energy, ideally under 5%.

Contains wheat gluten and soy, which are common allergens.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"SUPER PACK" Can't verify

The term "SUPER PACK" is a marketing designation that cannot be verified from the provided ingredient or nutrition information.

?
"FEEL THE KEEKOO KICK" Can't verify

The phrase "FEEL THE KEEKOO KICK" is a marketing slogan and cannot be verified from the provided ingredient or nutrition information.

?
"EAT HATKE. LIVE HATKE." Can't verify

The phrase "EAT HATKE. LIVE HATKE." is a marketing slogan and cannot be verified from the provided ingredient or nutrition information.

ⓘ
"THE ULTIMATE CHEESE NOODLES" Packaging / category descriptor

This describes the product’s packaging or its category, not a testable attribute of the food itself — so it’s classified separately rather than flagged as a doubtful claim.

✓
"KICKSTARTER + CHEESE FLAVOURED OIL INSIDE" Checks out

The ingredients list "Refined Palmolein Oil" and "Natural and Nature Identical Flavouring Substances" which could include cheese flavouring, supporting the claim of cheese flavoured oil inside.

Refined Palmolein Oil Natural and Nature Identical Flavouring Substances
✓
"Instant Noodles with Seasoning" Checks out

The product is described as "Instant Noodles" and the ingredients list includes "Mixed Spices (Garlic, Onion, Chilli)", "Spice Extract", "Pepper", "Soy Sauce Powder", and "Natural and Nature Identical Flavouring Substances" which constitute seasoning.

Mixed Spices (Garlic, Onion, Chilli) Spice Extract Pepper Soy Sauce Powder
✓
"CREAMY CHEESE" Checks out

The ingredients list "Dried Cheese", supporting the claim of creamy cheese.

Dried Cheese

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

32 entries as printed on the label · 25 distinct ingredients (some are declared more than once).

  • 1.
    Refined Wheat Flour
    Refined Wheat Flour (Maida)
  • 2.
    RBD Palm Oil
  • 3.
    Modified Starch
  • 4.
    Wheat Gluten
  • 5.
    Iodised Salt
  • 6.
    Thickener
    Thickener (INS 412)
  • 7.
    Raising Agents
    Raising Agents (INS 500(i)) & INS 500(iii))
  • 8.
    Acidity Regulator
    Acidity Regulator (INS 330 & INS 339(ii))
  • 9.
    Natural Identical Flavour
    Natural Identical Flavour (vanaspati)
  • 10.
    Dried Glucose Syrup
  • 11.
    Emulsifier
    Mono- and diglycerides of fatty acids (INS 471)
    Emulsifier (INS 471)
  • 12.
    Anticaking Agent
    Silicon dioxide (INS 551)
    Anticaking Agent (INS 551)
  • 13.
    Antioxidant listed twice
    TBHQ (INS 319)
    Antioxidant (INS 319)
  • 14.
    Sugar
  • 15.
    Iodised Salt
  • 16.
    Mixed Spices
    Mixed Spices (Garlic, Onion, Chilli)
  • 17.
    Spice Extract
  • 18.
    Pepper
  • 19.
    Soy Sauce Powder
  • 20.
    Flavour Enhancers
    Disodium guanylate (INS 627), Disodium inosinate (INS 631)
    Flavour Enhancers (INS 627 & INS 631)
  • 21.
    Acidity Regulator listed twice
    Citric acid (INS 330)
    Acidity Regulator (INS 330)
  • 22.
    Anticaking Agent
    Silicon dioxide (INS 551)
    Anticaking Agent (INS 551)
  • 23.
    Maltodextrin
  • 24.
    Edible Vegetable Protein
  • 25.
    Dehydrated Vegetables
  • 26.
    Natural and Nature Identical Flavouring Substances
  • 27.
    Dried Cheese
  • 28.
    Acidity Regulator listed twice
    Citric acid (INS 330)
    Acidity Regulator (INS 330)
  • 29.
    Antioxidant
    TBHQ (INS 319)
    Antioxidant (INS 319)
  • 30.
    Refined Palmolein Oil
  • 31.
    Natural and Nature Identical Flavouring Substances
  • 32.
    Antioxidant listed twice
    TBHQ (INS 319)
    Antioxidant (INS 319)

Listed twice: an ingredient appears more than once in the same part of the list. This may indicate two separate ingredient blends in the formulation, or a duplication in how the label was recorded.

In label order — normally largest quantity first. Select a row for the full write-up and sources.

A blend of refined vegetable oils, judged as a single concern — a high saturated-fat source — rather than one flag per oil. The individual oils are listed below and in "What the label actually shows".

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Milk Allergen on the label: Dried Cheese
Allergen
Soy Allergen on the label: Soy Sauce Powder
Allergen
Gluten Allergen on the label: Refined wheat flour, Wheat gluten
Allergen
High in fat High in saturated fat Trace trans fat
Nutrition (per 100 g)
Energy 472.97 kcal
Protein 9.28 g
Carbohydrate 62.95 g
Total Sugars 6.22 g
Added Sugars 5.9 g
Total Fat 20.45 g
Saturated Fat 10.04 g
Trans Fat 0.05 g
Sodium 301.06 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.

Compare with other instant noodles products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

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What are the ingredients in Instant Noodles Creamy Cheese?

The label of Instant Noodles Creamy Cheese lists 25 ingredients, in label order: Refined wheat flour, RBD Palm Oil, Modified Starch, Wheat gluten, Thickener, Raising Agents, Natural Identical Flavour, Dried Glucose Syrup, Emulsifier, Sugar, Iodised Salt, Mixed Spices, Spice Extract, Pepper, Soy Sauce Powder, Flavour Enhancers, Anticaking Agent, Maltodextrin, Edible Vegetable Protein, Dehydrated Vegetables, Dried Cheese, Acidity Regulator, Refined Palmolein Oil, Natural and nature identical flavouring substances, Antioxidant. Flagged by the analysis: Flavour Enhancers, Dried Glucose Syrup, Natural and nature identical flavouring substances, Acidity Regulator, Antioxidant.

Is Instant Noodles Creamy Cheese safe to eat?

Instant Noodles Creamy Cheese scores 2.2/10 on Decode Label (Concerning). This instant noodle product is high in saturated fat due to refined palm oil and palmolein oil, which are also associated with processing contaminants. It contains TBHQ, a synthetic antioxidant with potential health concerns, and flavour enhancers that may affect individuals with gout. The product relies on several processed ingredients and flavourings, making it a concern most relevant to regular dietary intake.

Why does Instant Noodles Creamy Cheese score 2.2/10?

Flagged in the score: Presence of synthetic antioxidant TBHQ. Flavour enhancers that are purine sources. Also noted: High saturated fat content from palm oils.

Who should avoid Instant Noodles Creamy Cheese?

The points the analysis notes are most relevant to: Managing gout (due to purine-rich flavour enhancers); Avoiding synthetic antioxidants (TBHQ); Limiting saturated fat intake; Sensitive to food additives; Milk allergy / lactose intolerance.

Is Instant Noodles Creamy Cheese suitable for babies or young children?

Toddlers & young children (1–5): Limit.

Does Instant Noodles Creamy Cheese contain allergens?

Yes — the ingredient list contains milk (Dried Cheese), soy (Soy Sauce Powder) and gluten (Refined wheat flour and Wheat gluten). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does Instant Noodles Creamy Cheese contain milk?

Yes — the ingredient list names Dried Cheese. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.

Does Instant Noodles Creamy Cheese contain soy?

Yes — the ingredient list names Soy Sauce Powder. People with soy allergy should treat it as containing soy, and check the allergen statement on the pack too.

Does Instant Noodles Creamy Cheese contain gluten?

Yes — the ingredient list names Refined wheat flour and Wheat gluten. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.

How much sugar is in Instant Noodles Creamy Cheese?

6.2 g of total sugar per 100 g. The label declares 5.9 g of that as added sugar per 100 g.

Are the claims on the Instant Noodles Creamy Cheese pack accurate?

Decode Label checked 6 claims against the ingredient list and nutrition panel. "SUPER PACK" — can't be verified from the label. "FEEL THE KEEKOO KICK" — can't be verified from the label. "EAT HATKE. LIVE HATKE." — can't be verified from the label.

Is Instant Noodles Creamy Cheese vegetarian?

Instant Noodles Creamy Cheese is marked non-vegetarian.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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