Pack image shown to identify the product. Decode Label is independent of Fun Flips and is not sponsored or endorsed by it. Trademarks
Brand founded in India, 1994 · about the brand
Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks
Decode Label Safety Score
How we got 2.8 ShowHide
Reviewed 3 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
This snack is primarily a fried potato product, meaning it is high in calories and saturated fat from the palmolein oil. While it contains a variety of natural spices, the presence of flavour enhancers like Disodium Ribonucleotides is a concern for individuals with gout due to their purine content. The high sodium and sugar content also make it less suitable for regular consumption, especially for young children.
At a glance
From the declared label — not a lab testFindings to weigh
High in saturated fat and sodium; contains flavour enhancers
This fried potato snack is high in saturated fat from palmolein oil and contains significant amounts of sodium and sugar. It also includes flavour enhancers that may be problematic for individuals with gout. While it features natural spices, these are unlikely to offset the overall nutritional profile of a processed snack.
Consider this product carefully if you are
- Avoiding certain additives or colours — Edible Vegetable Oil (Palmolein oil) and Flavour Enhancer are declared.
Declared allergens: Peanuts
People with this allergy should avoid it and check the pack’s own allergen statement.
Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Saturated fat 0.6 g · trans fat 0 g per 100 g/ml
Toddlers & young children (1–5)
LimitHigh sodium and added sugar content are not suitable for regular consumption by young children and may contribute to unhealthy dietary habits.
Why the score is capped
Energy-dense fried snack — 570 kcal and 37 g fat per 100 g, on added vegetable oil
Rule F-CAP-14
What's good
Contains a variety of natural spices for flavor
Watch out for
High in saturated fat from palmolein oil
High sodium content
Contains added sugar
Contains peanut protein, a common allergen
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Peanuts
Peanut allergy is one of the most common and severe food allergies, capable of causing anaphylaxis — a potentially fatal allergic reaction. Even trace amounts (cross-contamination) can trigger reactions. Peanut allergy is usually lifelong and requires strict avoidance. Always carry an epinephrine auto-injector if allergic.
Regulatory & scientific authority Source: FSSAI; FDA; Allergy & Asthma Network
Peanuts: regulation, sources and other products →Palm Oil
Palm oil is very high in saturated fatty acids (~50%), which raise LDL cholesterol and increase cardiovascular risk with regular high consumption. Refined palm oil can also carry processing contaminants (glycidyl esters and 3-MCPD esters), which EFSA assessed in 2016.
Regulatory & scientific authority Source: WHO; Harvard T.H. Chan School of Public Health; EFSA CONTAM opinion (2016)
Palm Oil: regulation, sources and other products →Disodium Ribonucleotides (E635)
E635 is a mixture of disodium inosinate (E631) and disodium guanylate (E627). Both are purine nucleotides, which the body breaks down to uric acid. People with gout or hyperuricaemia, or who have been advised to limit purines, may wish to limit foods containing it. The amounts used in foods are small, so the concern applies to people already managing uric acid rather than to the general population.
Regulatory & scientific authority Source: EFSA; WHO; Arthritis Foundation
Disodium Ribonucleotides: regulation, sources and other products →Decode Label Analysis
Palmolein oil is high in saturated fat, which is a cardiovascular concern. EFSA's CONTAM opinion (2016) also highlights concerns about glycidyl esters and 3-MCPD esters as refining contaminants in palm oil, with levels depending on processing.
The presence of 'Flavour Enhancer' (which can include Disodium Ribonucleotides) is a concern for individuals with gout due to its purine content.
Contains Hydrolysed Peanut Protein, which is a common allergen. Individuals with peanut allergies should avoid this product.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
This describes the product’s packaging or its category, not a testable attribute of the food itself — so it’s classified separately rather than flagged as a doubtful claim.
The claim "25% Extra" refers to the quantity of the product, which cannot be verified from the provided ingredient list or nutrition information.
The claims "Tasty" and "Crunchy" are subjective sensory attributes that cannot be verified from the ingredient list or nutrition facts.
The ingredients list includes a variety of spices and condiments, supporting the "Mix Masala" claim.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
19 entries as printed on the label · 18 distinct ingredients (some are declared more than once).
-
1.
Potatoes
-
2.
Edible Vegetable Oil (Palmolein Oil)
-
3.
Spices & Condiments unnamed
-
4.
Red Chilli
-
5.
Dried Onion Flakes
-
6.
Dried Garlic
-
7.
Cumin
-
8.
Dried Mango Slice
-
9.
Clove
-
10.
Coriander Seeds listed twice
-
11.
Dried Ginger
-
12.
Coriander Seeds listed twice
-
13.
Fennel Seeds trace amount
-
14.
Big Cardamom
-
15.
Iodised Salt
-
16.
Sugar
-
17.
Acidity RegulatorCitric acid (INS 330), Malic acid (INS 296)Acidity Regulator (INS 330, INS 296)
-
18.
Hydrolysed Peanut Protein
-
19.
Flavour EnhancerDisodium guanylate (INS 627), Disodium inosinate (INS 631)Flavour Enhancer (INS 627, INS 631)
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
Listed twice: an ingredient appears more than once in the same part of the list. This may indicate two separate ingredient blends in the formulation, or a duplication in how the label was recorded.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
| Energy | 570.02 kcal |
| Protein | 9.36 g |
| Carbohydrate | 50.75 g |
| Total Sugars | 1 g |
| Total Fat | 36.62 g |
| Saturated Fat | 0.58 g |
| Trans Fat | 0.01 g |
| Sodium | 846.29 mg |
Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.
Compare with other chips snacks products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
Also on this shelf
More Chips, Wafers & Namkeen products we've analysed, in name order.
-
Haldiram's Farali Chiwda Sweet & Salty Snack with Po
See the analysis
-
Fun Flips Fun Flips Chips Mix Masala
See the analysis
-
Fun Flips Fun Flips Curly Puffs Mocktail
See the analysis
-
Fun Flips Fun Flips Puffs Hot & Saucy
See the analysis
-
Fun Flips Fun Flips Puffs Tango
See the analysis
-
GO DESi GO DESi - Garlic Masala Murmura
See the analysis
What are the ingredients in Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks?
The label of Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks lists 18 ingredients, in label order: Potatoes, Edible Vegetable Oil (Palmolein oil), Spices & Condiments, Red Chilli, Dried Onion Flakes, Dried Garlic, Cumin, Dried Mango Slice, Clove, Dried Ginger, Coriander Seeds, Fennel Seeds, Big Cardamom, Iodised Salt, Sugar, Acidity Regulator, Hydrolysed Peanut Protein, Flavour Enhancer. Flagged by the analysis: Edible Vegetable Oil (Palmolein oil), Flavour Enhancer.
Is Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks safe to eat?
Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks scores 2.8/10 on Decode Label (Concerning). This fried potato snack is high in saturated fat from palmolein oil and contains significant amounts of sodium and sugar. It also includes flavour enhancers that may be problematic for individuals with gout. While it features natural spices, these are unlikely to offset the overall nutritional profile of a processed snack.
Why does Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks score 2.8/10?
What the analysis notes: High in saturated fat from palmolein oil. High sodium content. Contains added sugar.
Who should avoid Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks?
The points the analysis notes are most relevant to: Heart conditions; Gout; High blood pressure; Diabetes; Sensitive to flavour enhancers.
Is Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks suitable for babies or young children?
Toddlers & young children (1–5): Limit.
Does Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks contain allergens?
Yes — the ingredient list contains peanuts (Hydrolysed Peanut Protein). Check the allergen statement on the pack too if you have a diagnosed allergy.
Does Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks contain peanuts?
Yes — the ingredient list names Hydrolysed Peanut Protein. People with groundnut (peanut) allergy should treat it as containing peanuts, and check the allergen statement on the pack too.
How much sugar is in Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks?
1 g of total sugar per 100 g. The label does not declare added sugar separately, so we cannot say how much of it is added.
Is Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks high in salt?
Yes — 846 mg of sodium per 100 g (about 2.12 g of salt), above the 1.5 g of salt per 100 g that UK front-of-pack labelling marks as high.
Are the claims on the Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks pack accurate?
Decode Label checked 3 claims against the ingredient list and nutrition panel. "25% Extra" — can't be verified from the label. "Tasty & Crunchy!" — can't be verified from the label.
Is Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks vegetarian?
Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks is marked vegetarian.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
Reader reviews
How the product performed for people who used it — taste, value, everyday experience. Separate from the Decode Label score above, which rates what is on the label.
Sign in to leave a review.
Sign in →No reviews yet — be the first to share your experience.
Help us keep this accurate
Two quick questions about our analysis — not about the product.
Was this analysis helpful?
Tells us whether the breakdown above actually answered your question.
0 of 0 readers found this analysis helpful
Does your pack match this page?
Recipes change and packs get reformulated. If the ingredients or the panel on the pack in your hand differ from what we show, tell us and we will check it.
About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
Report Error
If you believe this score is inaccurate, provide details below. Our team reviews every report and will update the rating if warranted.
Report submitted
Our team will review your report and update the rating if the evidence warrants it. Thank you for helping keep our data accurate.
Share this product
Fun Flips Potato Chips Mix Masala Tasty & Crunchy Snacks
Link copied — paste it in your Instagram bio or Story!