Cadbury Dairy Milk Crackle Chocolate Bar — product pack

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Cadbury

Brand owned by Mondelez International (United States) · about the brand

Cadbury Dairy Milk Crackle Chocolate Bar

Veg Jain food
1.5 Concerning

Decode Label Safety Score

Nutrition · 40% 0.0/10
Ingredient safety · 30% 9.5/10
Processing · 20% 2.0/10
Marketing · 10% 9.5/10
How we got 1.5 Show
Weighted score 4.2/10
Score limited by a dominant nutrition concern. 1.5
Also flagged
Highly processed (NOVA) and high in sugar
Final score 1.5/10 · Concerning

Reviewed 4 times · Methodology v3.1 (updated 8 Oct 2026) — what changed

This chocolate candy is primarily a source of added sugar and refined carbohydrates, with a significant contribution from milk solids and fractionated fat. While it provides some cocoa solids, the overall nutritional profile is dominated by ingredients that offer little in the way of beneficial nutrients. The presence of fractionated fat, an industrially modified fat, raises a caution regarding its unknown composition and potential health implications. It is best consumed as an occasional treat rather than a regular part of the diet, especially for young children due to the high sugar content.

High in sugar and refined ingredients; contains industrially modified fat.

This chocolate candy is high in added sugar and refined carbohydrates like wheat flour, making it a treat rather than a nutritious food. It also contains fractionated fat, an industrially modified fat whose specific composition is not disclosed, raising a caution for those monitoring their fat intake. Due to its high sugar content, it's particularly important for young children to consume this product in moderation.

Consider this product carefully if you are

  • Looking for a lower-sugar option — Added sugar is 43 g per 100 g.
Okay for: Healthy adults in moderation

Declared allergens: Milk and Gluten

Milk· Milk Solids Gluten· Refined Wheat Flour (Maida), Barley Malt Extract

Relevant if you have any of these allergies or intolerances.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Overall Nutritional Value Major concern · 0.0/10
Added & Hidden Sugar Significant concern · 2.0/10
Unhealthy Fats (Trans & Saturated) Significant concern · 3.0/10

Saturated fat 17.5 g · trans fat 0.1 g per 100 g/ml

Ultra-Processing & Refined Carbs Significant concern · 3.0/10
Protein & Fibre Content Minor concern · 6.0/10
Preservatives & Additives Minor concern · 7.0/10
Artificial Colours & Dyes No concern identified · 8.0/10
Flavour Enhancers & MSG No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10
Excess Sodium & Salt No concern identified · 10.0/10

Infants under 1

Avoid

Contains added sugar, which is not recommended for infants under 1 year of age.

Toddlers & young children (1–5)

Limit

High added sugar content is a concern for dental health and overall dietary balance; consumption should be limited.

Why the score is capped

Highly processed (NOVA) and high in sugar

Rule F-CAP-07

What's good

Contains cocoa solids, which provide some antioxidants

Iodised salt contributes essential iodine

Watch out for

High in added sugar, contributing to overall calorie intake without significant nutritional benefit

Contains refined wheat flour (Maida), a refined carbohydrate and source of gluten

Presence of fractionated fat, an industrially modified fat with undisclosed specific composition

Flavours (Natural, Nature Identical and Artificial (Vanilla) Flavouring Substances) — a flavouring blend. Flavour substances are FSSAI/JECFA-evaluated, and labelling rules permit them to be declared by category ("natural", "nature identical", "artificial") rather than by individual compound — so the specific substances used are usually not disclosed. That means someone avoiding artificial flavourings, or with a known sensitivity, cannot verify what is in it. Noted as a moderate, transparency-level concern rather than a hazard.

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Fractionated Fat

Fractionation splits a fat into parts by melting point: a solid "stearin" fraction and a liquid "olein" one. It creates no trans fat. But the two fractions differ sharply — stearin is MORE saturated than the oil it came from, olein less — so an unqualified "fractionated fat" leaves both the source oil and the fraction undeclared, and with them the saturated-fat profile. In Indian packaged food it is most often palm-derived. Where the nutrition panel states saturated fat, that measured figure is the reliable number, not the ingredient name.

Regulatory & scientific authority Source: FSSAI Food Safety and Standards (Food Products Standards) Regulations — fats and oils; WHO saturated fat intake guideline (2023)

Fractionated Fat: regulation, sources and other products →

Wheat Flour

Wheat and wheat-derived ingredients contain gluten, which triggers an autoimmune response in people with celiac disease, causing intestinal damage. People with non-celiac gluten sensitivity (NCGS) or wheat allergy must also avoid this ingredient. Labelled as a major allergen by FSSAI.

Regulatory & scientific authority Source: FSSAI Food Labelling Regulations; Celiac Disease Foundation

Wheat Flour: regulation, sources and other products →

Decode Label Analysis

Fractionated Fat is an industrially modified fat whose specific composition is not disclosed, raising concerns about its potential health impact, particularly regarding saturated fat content.

Refined Wheat Flour (Maida) contains gluten, which is a declarable allergen under FSSAI Labelling & Display Regulations 2020 and not suitable for individuals with celiac disease or gluten sensitivity.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

✓
"Crackle" Checks out

The product name and packaging highlight 'Crackle', and the ingredients list includes 'Rice Crispies 11%*', which provides a crackle texture.

Product name: Cadbury Dairy Milk Crackle Chocolate Bar Ingredients: Rice Crispies 11%*
✓
"Chocolate" Checks out

The product is named 'Chocolate' and the ingredients list includes cocoa butter and cocoa solids.

Product name: Cadbury Dairy Milk Crackle Chocolate Bar Ingredients: Cocoa Butter, Cocoa Solids

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

13 entries as printed on the label · 12 distinct ingredients (some are declared more than once).

  • 1.
    Sugar
  • 2.
    Milk Solids 20%
    Milk Solids (20%*)
  • 3.
    Rice Crispies 11%
    Rice Crispies 11%*
  • Rice Flour within Rice Crispies
  • Sugar within Rice Crispies
  • Refined Wheat Flour (Maida) within Rice Crispies
  • Barley Malt Extract within Rice Crispies
  • Iodised Salt within Rice Crispies
  • 4.
    Cocoa Butter trace amount
  • 5.
    Cocoa Solids
  • 6.
    Fractionated Fat
  • 7.
    Emulsifiers
    Ammonium phosphatides (INS 442), PGPR (polyglycerol polyricinoleate) (INS 476)
    Emulsifiers (442, 476)
  • 8.
    Flavours (Natural, Nature Identical and Artificial (Vanilla) Flavouring Substances)

Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Milk Allergen on the label: Milk Solids
Allergen
Gluten Allergen on the label: Refined Wheat Flour (Maida), Barley Malt Extract
Allergen

The label declares each of these as a blend and then lists what is in it. The components appear in the groups above on their own merits, so the blend itself is shown here rather than counted a second time.

High in sugar High in added sugar High in fat High in saturated fat Trace trans fat
Nutrition (per 100 g) Serving: 20g
Energy 516 kcal
Protein 7.7 g
Carbohydrate 63.6 g
Total Sugars 51.6 g
Added Sugars 43 g
Total Fat 25.8 g
Saturated Fat 17.5 g
Trans Fat 0.1 g
Sodium 236 mg
Cholesterol 18.4 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.

Compare with other chocolate candy products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

View all →

What are the ingredients in Cadbury Dairy Milk Crackle Chocolate Bar?

The label of Cadbury Dairy Milk Crackle Chocolate Bar lists 12 ingredients, in label order: Milk Solids, Rice Crispies, Rice flour, Sugar, Refined Wheat Flour (Maida), Barley Malt Extract, Iodised Salt, Cocoa butter, Cocoa Solids, Fractionated Fat, Emulsifiers, Flavours (Natural, Nature Identical and Artificial (Vanilla) Flavouring Substances). Flagged by the analysis: Fractionated Fat, Flavours (Natural, Nature Identical and Artificial (Vanilla) Flavouring Substances).

Is Cadbury Dairy Milk Crackle Chocolate Bar safe to eat?

Cadbury Dairy Milk Crackle Chocolate Bar scores 1.5/10 on Decode Label (Concerning). This chocolate candy is high in added sugar and refined carbohydrates like wheat flour, making it a treat rather than a nutritious food. It also contains fractionated fat, an industrially modified fat whose specific composition is not disclosed, raising a caution for those monitoring their fat intake. Due to its high sugar content, it's particularly important for young children to consume this product in moderation.

Why does Cadbury Dairy Milk Crackle Chocolate Bar score 1.5/10?

Flagged in the score: Presence of fractionated fat, an industrially modified fat with undisclosed specific composition. Also noted: High in added sugar, contributing to overall calorie intake without significant nutritional benefit. Contains refined wheat flour (Maida), a refined carbohydrate and source of gluten.

Who should avoid Cadbury Dairy Milk Crackle Chocolate Bar?

The points the analysis notes are most relevant to: Celiac disease or gluten sensitivity; Individuals monitoring sugar intake; Individuals monitoring fat intake; Milk allergy / lactose intolerance.

Is Cadbury Dairy Milk Crackle Chocolate Bar suitable for babies or young children?

Infants under 1: Avoid. Toddlers & young children (1–5): Limit.

Does Cadbury Dairy Milk Crackle Chocolate Bar contain allergens?

Yes — the ingredient list contains milk (Milk Solids) and gluten (Refined Wheat Flour (Maida) and Barley Malt Extract). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does Cadbury Dairy Milk Crackle Chocolate Bar contain milk?

Yes — the ingredient list names Milk Solids. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.

Does Cadbury Dairy Milk Crackle Chocolate Bar contain gluten?

Yes — the ingredient list names Refined Wheat Flour (Maida) and Barley Malt Extract. People with gluten / wheat sensitivity (coeliac disease) should treat it as containing gluten, and check the allergen statement on the pack too.

Is Cadbury Dairy Milk Crackle Chocolate Bar high in sugar?

Yes — 51.6 g of total sugar per 100 g, above the 22.5 g per 100 g that UK front-of-pack labelling marks as high. The label declares 43 g of that as added sugar per 100 g.

Are the claims on the Cadbury Dairy Milk Crackle Chocolate Bar pack accurate?

Yes — all 2 claims on the pack checked out against the ingredient list and nutrition panel.

Is Cadbury Dairy Milk Crackle Chocolate Bar vegetarian?

Cadbury Dairy Milk Crackle Chocolate Bar is marked vegetarian.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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