BREW LAB Custard Ice-Cream Mix Vanilla Flavour — product pack

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BREW LAB

BREW LAB Custard Ice-Cream Mix Vanilla Flavour

Veg Jain food
3.9 Concerning

Decode Label Safety Score

Nutrition · 40% 7.0/10
Ingredient safety · 30% 9.8/10
Processing · 20% 2.0/10
Marketing · 10% 6.1/10
How we got 3.9 Show
Weighted score 6.7/10
Capped — Contains Tartrazine (INS 102) and Sunset Yellow (INS 110) and Carmoisine (INS 122), synthetic colours linked to hyperactivity in children; the EU requires a pack warning for each ≤ 3.9
Final score 3.9/10 · Concerning

Reviewed 1 time · Methodology v3.1 (updated 8 Oct 2026) — what changed

The score is capped for a specific safety reason, set out below. This instant mix contains multiple synthetic food colours, including Tartrazine (INS 102), Sunset Yellow (INS 110), and Carmoisine (INS 122), which are linked to hyperactivity in children and require a warning label in the EU. The presence of nature identical and artificial flavouring substances further contributes to its ultra-processed nature. While it provides some basic energy from sugar and fats, it offers no significant nutritional benefits. Individuals sensitive to artificial colours or those seeking to avoid ultra-processed foods should exercise caution.

Contains multiple synthetic colours linked to hyperactivity in children

The score is capped for a specific safety reason, set out below. This instant mix includes several synthetic food colours, such as Tartrazine, Sunset Yellow, and Carmoisine, which have been associated with hyperactivity in children. European regulations require a specific warning on products containing these colours. The product also uses artificial flavourings, indicating a highly processed formulation with limited nutritional value.

Declared allergens: Milk

Milk· Fresh Cream, Milk Chocolate

Relevant if you have this allergy or intolerance.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Contains Tartrazine (INS 102) and Sunset Yellow (INS 110) and Carmoisine (INS 122), synthetic colours linked to hyperactivity in children; the EU requires a pack warning for each

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Artificial Colours & Dyes Significant concern · 2.5/10
Preservatives & Additives Significant concern · 2.5/10
Ultra-Processing & Refined Carbs Significant concern · 3.0/10
Protein & Fibre Content Moderate concern · 4.0/10
Overall Nutritional Value Minor concern · 7.0/10
Flavour Enhancers & MSG No concern identified · 8.0/10
Artificial Sweeteners No concern identified · 8.0/10
Excess Sodium & Salt No concern identified · 9.0/10
Added & Hidden Sugar No concern identified · 9.0/10
Unhealthy Fats (Trans & Saturated) No concern identified · 9.0/10

Toddlers & young children (1–5)

Limit

Contains synthetic food colours (e.g., Tartrazine, Sunset Yellow, Carmoisine) which have been linked to hyperactivity in children.

Why the score is capped

Contains Tartrazine (INS 102) and Sunset Yellow (INS 110) and Carmoisine (INS 122), synthetic colours linked to hyperactivity in children; the EU requires a pack warning for each

Rule F-CAP-18 · Source: McCann et al., Lancet 2007; EFSA 2009; EU Regulation 1333/2008 Annex V warning

What's good

Contains fresh coconut pulp for natural flavour and texture

Watch out for

High in added sugar

Contains multiple synthetic food colours

Contains nature identical and artificial flavouring substances

Ultra-processed formulation

Decode Label Analysis

Contains Synthetic Food Colours, which may include Tartrazine (INS 102), Sunset Yellow (INS 110), and Carmoisine (INS 122). These colours are linked to hyperactivity in children and require a warning label in the European Union.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"Original Recipe" Can't verify

The label does not provide information to verify if this is an original recipe.

?
"RICH & CREAMY" Can't verify

The label does not provide objective information to verify the richness or creaminess of the product.

?
"CONTAINS NO EGG" Can't verify

The label lists this only as a flavouring (nature-identical or artificial), which is made to resemble the ingredient rather than being it, so the pack cannot confirm the ingredient the name implies.

Ingredients: Coconut Milk, Vanilla Custard Powder, Vanilla Essence, Sugar, Fresh Coconut Pulp, Fresh Cream, Milk Chocola

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Coconut Milk
  • 2.
    Vanilla Custard Powder
  • 3.
    Vanilla Essence
  • 4.
    Sugar
  • 5.
    Fresh Coconut Pulp
  • 6.
    Fresh Cream
  • 7.
    Milk Chocolate
  • 8.
    Synthetic Food Colours synthetic colour
    Tartrazine (INS 102), Sunset yellow FCF (INS 110), Carmoisine (INS 122)
    PERMITTED SYNTHETIC FOOD COLOURS (INS 102, INS 110, INS 122)
  • 9.
    Nature Identical and Artificial Flavouring Substances
    AND ADDED NATURE IDENTICAL AND ARTIFICIAL FLAVOURING SUBSTANCES (VANILLA)

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Milk Allergen on the label: Fresh Cream, Milk Chocolate
Allergen
Nutrition (per 100 g)
Energy 358 kcal
Protein 1 g
Carbohydrate 88.4 g
Total Sugars 0 g
Added Sugars 0 g
Total Fat 0 g
Sodium 280 mg

Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.

What are the ingredients in BREW LAB Custard Ice-Cream Mix Vanilla Flavour?

The label of BREW LAB Custard Ice-Cream Mix Vanilla Flavour lists 9 ingredients, in label order: Coconut Milk, Vanilla Custard Powder, Vanilla Essence, Sugar, Fresh Coconut Pulp, Fresh Cream, Milk Chocolate, Synthetic Food Colours, Nature Identical and Artificial Flavouring Substances. Flagged by the analysis: Synthetic Food Colours.

Is BREW LAB Custard Ice-Cream Mix Vanilla Flavour safe to eat?

BREW LAB Custard Ice-Cream Mix Vanilla Flavour scores 3.9/10 on Decode Label (Concerning). The score is capped for a specific safety reason, set out below. This instant mix includes several synthetic food colours, such as Tartrazine, Sunset Yellow, and Carmoisine, which have been associated with hyperactivity in children. European regulations require a specific warning on products containing these colours. The product also uses artificial flavourings, indicating a highly processed formulation with limited nutritional value.

Why does BREW LAB Custard Ice-Cream Mix Vanilla Flavour score 3.9/10?

Flagged in the score: Contains multiple synthetic food colours. Also noted: High in added sugar. Contains nature identical and artificial flavouring substances.

Who should avoid BREW LAB Custard Ice-Cream Mix Vanilla Flavour?

The points the analysis notes are most relevant to: Avoiding synthetic food colours; Children prone to hyperactivity; Sensitive to artificial flavourings; Seeking whole, unprocessed foods; Milk allergy / lactose intolerance.

Is BREW LAB Custard Ice-Cream Mix Vanilla Flavour suitable for babies or young children?

Toddlers & young children (1–5): Limit.

Does BREW LAB Custard Ice-Cream Mix Vanilla Flavour contain allergens?

Yes — the ingredient list contains milk (Fresh Cream and Milk Chocolate). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does BREW LAB Custard Ice-Cream Mix Vanilla Flavour contain milk?

Yes — the ingredient list names Fresh Cream and Milk Chocolate. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.

How much sugar is in BREW LAB Custard Ice-Cream Mix Vanilla Flavour?

0 g of total sugar per 100 g. The label declares 0 g of that as added sugar per 100 g.

Are the claims on the BREW LAB Custard Ice-Cream Mix Vanilla Flavour pack accurate?

Decode Label checked 3 claims against the ingredient list and nutrition panel. "Original Recipe" — can't be verified from the label. "RICH & CREAMY" — can't be verified from the label. "CONTAINS NO EGG" — can't be verified from the label.

Is BREW LAB Custard Ice-Cream Mix Vanilla Flavour vegetarian?

BREW LAB Custard Ice-Cream Mix Vanilla Flavour is marked vegetarian.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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