AS-IT-IS Nutrition ATOM Whey Protein 1kg — product pack

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AS-IT-IS Nutrition

Brand founded in India · about the brand

AS-IT-IS Nutrition ATOM Whey Protein 1kg

Veg status unverified supplement
5.5 Moderate

Decode Label Safety Score

Nutrition · 40% 10.0/10
Ingredient safety · 30% 9.3/10
Processing · 20% 4.5/10
Marketing · 10% 8.0/10
How we got 5.5 Show
Weighted score 8.5/10
Capped — Sweetener not disclosed — the label does not say which substance this is ≤ 5.5
Capped — Contains an intense artificial sweetener (sucralose). Sweeteners are judged by name, and a protein powder is not exempt ≤ 6.0
Final score 5.5/10 · Moderate

Reviewed 10 times · Methodology v3.1 (updated 8 Oct 2026) — what changed

This protein supplement provides a good source of protein from whey concentrates and isolates, along with beneficial probiotics and digestive enzymes. However, the undisclosed 'Sweetener' raises transparency concerns, as consumers are not informed about the specific artificial sweetener used. While sucralose is explicitly listed, the additional unspecified sweetener means the total artificial sweetener load is not fully transparent. This makes it less suitable for individuals who prefer to avoid certain artificial sweeteners or monitor their intake closely.

At a glance

From the declared label — not a lab test

Findings to weigh

What’s favorable

  • Whey Protein Concentrate
  • Whey Protein Isolate
  • Cocoa powder
  • Probiotic blend
  • DigeZyme

Good protein source, but contains undisclosed artificial sweetener.

This supplement offers high-quality whey protein, probiotics, and digestive enzymes. However, it contains an unspecified 'Sweetener' in addition to sucralose, which means the full artificial sweetener profile is not transparent. This may be a concern for those who wish to know all ingredients.

Okay for: Healthy adults

Declared allergens: Milk

Milk· Whey Protein Concentrate, Whey Protein Isolate

Relevant if you have this allergy or intolerance.

Based on the declared ingredient list. This is a risk only to people with the allergy, not a general-population safety issue, so it does not lower the safety score.

Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Sweetener not disclosed — the label does not say which substance this is

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for supplement. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Artificial Sweeteners Significant concern · 3.5/10
Fillers & Additive Burden Moderate concern · 5.0/10
Banned & Adulterant Risk Minor concern · 6.5/10
Added & Hidden Sugar Minor concern · 7.5/10
Micronutrient Overdose No concern identified · 8.0/10
Stimulant Load No concern identified · 8.0/10
Proprietary Blends & Dosing No concern identified · 8.0/10
Artificial Colours & Dyes No concern identified · 8.0/10
Excess Sodium & Salt No concern identified · 10.0/10

Other audiences

Avoid
Not intended for children

This is an adult sports-nutrition supplement, formulated for adults for exercise and training. It is not intended for infants or young children.

Why the score is capped

Sweetener not disclosed — the label does not say which substance this is

Rule F-CAP-13

Contains an intense artificial sweetener (sucralose). Sweeteners are judged by name, and a protein powder is not exempt

Rule S-CAP-01 · Source: Declared ingredient list; EFSA and JECFA acceptable-daily-intake reviews of the named sweetener

What's good

High-quality protein from whey concentrate and isolate

Includes a probiotic blend for gut health

Contains digestive enzymes (DigeZyme) to aid nutrient absorption

Watch out for

Undisclosed 'Sweetener' raises transparency concerns regarding artificial sweetener content.

Decode Label Analysis

The ingredient list includes 'Sweetener' without specifying the type. This lack of transparency means consumers cannot identify all artificial sweeteners present in the product.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"Whey Beyond Ordinary!!" Can't verify

This is a subjective marketing statement that cannot be verified from the provided label information.

?
"EASY DIGEST • FAST ABSORB" Can't verify

These are functional claims that cannot be verified from the provided ingredient list or nutrition facts.

?
"LIGHT ON GUT, BIG ON GAINS" Can't verify

These are subjective functional claims that cannot be verified from the provided label information.

?
"BLIND TESTED AND THIRD-PARTY CERTIFIED, MADE FOR THOSE WHO DEMAND BEST" Can't verify

These are claims about testing, certification, and quality that cannot be verified from the provided ingredient list or nutrition facts.

?
"NUTRACEUTICAL PROTEIN POWDER FOR ADULTS" Can't verify

The term 'Nutraceutical' is a regulatory designation that cannot be verified from the ingredient list or nutrition facts. 'For Adults' is an age suitability designation that also cannot be verified from the label.

✓
"27g PROTEIN" Checks out

The nutrition information states 27g of protein per serving.

protein g 27 (per serving)
✓
"DOUBLE RICH CHOCOLATE" Checks out

The ingredients list cocoa powder and nature-identical flavour, which supports a chocolate flavour.

Cocoa powder Nature-identical Flavour
✓
"BOOSTED WITH DigeZyme+" Checks out

The ingredients list DigeZyme, and the nutrition information states DigeZyme 108 mg per serving.

DigeZyme DigeZyme 108 mg
✓
"PROBIOTIC POWERED" Checks out

The ingredients list Probiotic blend, and the nutrition information specifies Probiotics (Lactobacillus rhamnosus, Bifidobacterium bifidum 1000000000 CFU) per serving.

Probiotic blend Probiotics (Lactobacillus rhamnosus, Bifidobacterium bifidum 1000000000 CFU)
✓
"ATOM Whey Protein" Checks out

The ingredients list Whey Protein Concentrate and Whey Protein Isolate.

Whey Protein Concentrate Whey Protein Isolate

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Whey Protein Concentrate
  • 2.
    Whey Protein Isolate
  • 3.
    Cocoa Powder
  • 4.
    Nature-identical Flavour
  • 5.
    Probiotic Blend
  • 6.
    DigeZyme
    DigeZyme®
  • 7.
    Sweetener
    Sweetener (Sucralose)
  • Sucralose within Sweetener

In label order — normally largest quantity first. Select a row for the full write-up and sources.

These are major food allergens named on the ingredient list. They are a risk only to people allergic to them — not a general-population safety issue — so they do not lower the safety score. Anyone with the allergy should avoid this product, and check the pack’s own allergen statement.

Milk Allergen on the label: Whey Protein Concentrate, Whey Protein Isolate
Allergen
Nutrition (per serving) Serving: 36g (one heaped scoop)
Energy 140 kcal
Protein 27 g
Carbohydrate 5.8 g
Total Sugars 2.25 g
Added Sugars 0 g
Total Fat 1 g
Saturated Fat 0.6 g
Trans Fat 0 g
Sodium 91.3 mg
Cholesterol 70 mg
DigeZyme 108 mg
Probiotics (Lactobacillus rhamnosus, Bifidobacterium bifidum 1,000,000,000 CFU

Colour shows the per-100g level (green = low, amber = moderate, red = high), calculated from the declared serving — this label prints per-serving figures only.

What are the ingredients in AS-IT-IS Nutrition ATOM Whey Protein 1kg?

The label of AS-IT-IS Nutrition ATOM Whey Protein 1kg lists 8 ingredients, in label order: Whey Protein Concentrate, Whey Protein Isolate, Cocoa powder, Nature-identical Flavour, Probiotic blend, DigeZyme, Sweetener, Sucralose. Flagged by the analysis: Sweetener, Sucralose.

Is AS-IT-IS Nutrition ATOM Whey Protein 1kg safe to eat?

AS-IT-IS Nutrition ATOM Whey Protein 1kg scores 5.5/10 on Decode Label (Moderate). This supplement offers high-quality whey protein, probiotics, and digestive enzymes. However, it contains an unspecified 'Sweetener' in addition to sucralose, which means the full artificial sweetener profile is not transparent. This may be a concern for those who wish to know all ingredients.

Why does AS-IT-IS Nutrition ATOM Whey Protein 1kg score 5.5/10?

Flagged in the score: Undisclosed 'Sweetener' raises transparency concerns regarding artificial sweetener content.

Who should avoid AS-IT-IS Nutrition ATOM Whey Protein 1kg?

The points the analysis notes are most relevant to: Sensitive to artificial sweeteners; Specific sweetener allergies; Milk allergy / lactose intolerance.

Does AS-IT-IS Nutrition ATOM Whey Protein 1kg contain allergens?

Yes — the ingredient list contains milk (Whey Protein Concentrate and Whey Protein Isolate). Check the allergen statement on the pack too if you have a diagnosed allergy.

Does AS-IT-IS Nutrition ATOM Whey Protein 1kg contain milk?

Yes — the ingredient list names Whey Protein Concentrate and Whey Protein Isolate. People with milk allergy / lactose intolerance should treat it as containing milk, and check the allergen statement on the pack too.

How much sugar is in AS-IT-IS Nutrition ATOM Whey Protein 1kg?

6.3 g of total sugar per 100 g. The label declares 0 g of that as added sugar per 100 g.

Are the claims on the AS-IT-IS Nutrition ATOM Whey Protein 1kg pack accurate?

Decode Label checked 10 claims against the ingredient list and nutrition panel. "Whey Beyond Ordinary!!" — can't be verified from the label. "EASY DIGEST • FAST ABSORB" — can't be verified from the label. "LIGHT ON GUT, BIG ON GAINS" — can't be verified from the label.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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