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Botanical Toothpaste100g
Decode Label Safety Score
Decode Label Safety Badge
Held by the top 12% of everything we score. Awarded on this product's published 8.0/10 — every scoring lane clear, no significant concern, and nothing on the label that its own ingredient list contradicts.
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Reviewed 26 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
This toothpaste offers a blend of traditional botanical extracts like Clove Oil and Peppermint Oil, which are known for their oral hygiene benefits, alongside a mild surfactant system. However, the presence of Menthol and Camphor, while providing a cooling sensation, can be irritating for individuals with sensitive oral mucosa. The inclusion of Caramel as a colorant, and Sodium Benzoate as a preservative, are common in oral care but may be a concern for those seeking a more 'natural' product. The Aloe Vera Extract is present in trace amounts, so its purported benefits are unlikely to be significant. Overall, it's a generally safe option for most adults, but those with sensitivities should exercise caution.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Clove Oil
- Peppermint Oil
- Cocamidopropyl Betaine
- Neem Extract
- Calcium Carbonate
Botanical-based toothpaste with mild surfactant; caution for sensitive mouths.
This toothpaste uses botanical ingredients like clove and peppermint oils for oral benefits, combined with a gentle cleansing agent. However, ingredients like menthol and camphor can be irritating for sensitive individuals. Trace amounts of aloe vera are not counted as a formulation strength.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for oral care. This is a breakdown of the same evidence behind the score above — not a separate verdict.
What's good
Contains beneficial botanical extracts like Clove Oil and Peppermint Oil for oral health.
Uses Cocamidopropyl Betaine, a mild surfactant, which is less irritating than harsh sulfates.
Includes Neem Extract, known for its antibacterial and anti-inflammatory properties.
Watch out for
Menthol and Camphor may cause irritation for individuals with sensitive oral mucosa.
Aloe Vera Extract is present in trace amounts, so significant benefits are unlikely.
Contains Sodium Benzoate, a common preservative that some consumers prefer to avoid.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Camphor
Camphor gives a cooling, medicinal sensation and is a traditional ingredient in Ayurvedic oral-care and balm products. Swallowed in quantity it is toxic: a US poison-centre practice guideline refers anyone who has swallowed more than 30 mg of camphor per kg of body weight to an emergency department, because convulsions can follow. That threshold is far above what normal brushing involves, and the label does not show how much camphor a dose of this product carries, so this is a caution about young children who swallow toothpaste, not a finding of harm from ordinary use. In the US, camphorated oil drug products need new-drug approval.
Peer-reviewed research Source: Manoguerra AS et al., Camphor Poisoning: An Evidence-Based Practice Guideline for Out-of-Hospital Management, Clinical Toxicology 44:357–370 (2006), American Association of Poison Control Centers; US FDA 21 CFR 310.502(a)(4)
Camphor: regulation, sources and other products →Decode Label Analysis
Menthol and Camphor, while providing a cooling sensation, can be irritating to the oral mucosa for individuals with sensitive mouths or certain conditions.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The claim "WITH THE GOODNESS OF NATURE" is a subjective marketing statement that cannot be verified or refuted by the ingredient list alone.
The claim "100% PURE, NATURAL & SAFE" is a subjective marketing statement that cannot be verified or refuted by the ingredient list alone.
The term "ACTIVATED HERBALS" is a proprietary designation that cannot be verified from the ingredient list.
The label declares Calcium Carbonate, which lifts surface stains by mild abrasion — it is not a bleaching agent, so it can make teeth look cleaner but does not lighten the tooth itself. How much whitening that delivers can’t be read off the label.
The full ingredient list declares no sulphates (SLS / SLES), which is exactly what this claim says. The label supports it.
The ingredient list does not contain fluoride.
The ingredient list does not contain any form of sugar.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
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1.
Clove OilCLOVE OIL
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2.
Peppermint OilPEPPERMINT OIL
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3.
Cocamidopropyl BetaineCOCAMIDOPROPYL BETAINE
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4.
MentholMENTHOL
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5.
CamphorCAMPHOR
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6.
Neem ExtractNEEM EXTRACT
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7.
Aloe Vera Extract trace amountALOE VERA EXTRACT
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8.
CaramelCAREMEL
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9.
Sodium BenzoateSODIUM BENZOATE
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10.
Calcium CarbonateCALCIUM CARBONATE
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
Compare with other toothpaste products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
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What are the ingredients in Botanical Toothpaste100g?
The label of Botanical Toothpaste100g lists 10 ingredients, in label order: Clove Oil, Peppermint Oil, Cocamidopropyl Betaine, Menthol, Camphor, Neem Extract, Aloe Vera Extract, Caramel, Sodium Benzoate, Calcium Carbonate. Flagged by the analysis: Camphor.
Is Botanical Toothpaste100g safe to use?
Botanical Toothpaste100g scores 8.0/10 on Decode Label (Favorable). This toothpaste uses botanical ingredients like clove and peppermint oils for oral benefits, combined with a gentle cleansing agent. However, ingredients like menthol and camphor can be irritating for sensitive individuals. Trace amounts of aloe vera are not counted as a formulation strength.
Why does Botanical Toothpaste100g score 8.0/10?
Flagged in the score: Menthol and Camphor may cause irritation for individuals with sensitive oral mucosa. Also noted: Aloe Vera Extract is present in trace amounts, so significant benefits are unlikely. Contains Sodium Benzoate, a common preservative that some consumers prefer to avoid.
Who should avoid Botanical Toothpaste100g?
The points the analysis notes are most relevant to: Sensitive oral mucosa; Fragrance allergy.
Are the claims on the Botanical Toothpaste100g pack accurate?
Decode Label checked 7 claims against the ingredient list and nutrition panel. "WITH THE GOODNESS OF NATURE" — can't be verified from the label. "100% PURE, NATURAL & SAFE" — can't be verified from the label. "ACTIVATED HERBALS" — can't be verified from the label.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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