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Ayurvedic Tooth Powder Strong
Decode Label Safety Score
How we got 5.5 ShowHide
Methodology v3.1 (updated 8 Oct 2026) — what changed
This oral care product features a blend of traditional botanical ingredients, which are generally well-regarded for their potential benefits. However, the presence of Camphor, which can be toxic if swallowed in quantity, is a significant concern for an oral care product that may be partially ingested, especially by young children. The undisclosed "Base & Flavour" also limits a full safety assessment, as these components make up the majority of the product's mass. Individuals with sensitive skin or known allergies to essential oil components should be cautious due to the various botanical extracts.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Ginger
- Rhizome
- Black Pepper
- Haritaki
- Terminalia chebula
- +10 more →
Traditional botanicals with Camphor and undisclosed base
This oral care product contains a range of traditional botanical ingredients like Ginger, Black Pepper, and Licorice. However, it includes Camphor, which is toxic if ingested, raising a safety concern for a product used in the mouth, particularly for children. The majority of the product's composition is listed as an undisclosed "Base & Flavour," which prevents a complete safety assessment.
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- Diet. Vegetarian, vegan, Jain, no egg, no dairy.
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Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for oral care. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Toddlers & young children (1–5)
LimitContains Camphor, which can be toxic if swallowed. Supervise young children closely during use to minimize ingestion.
Why the score is capped
Base declared only as "Excipient/Base q.s.", not named — most of the formulation can't be assessed
Rule PC-CAP-16
Contains camphor in a product that is partly swallowed. Camphor is toxic when ingested, so US FDA limits it in consumer products; a toothpaste is not rinsed off the mouth
Rule PC-CAP-23 · Source: US FDA (21 CFR 310.545 and consumer warnings on camphor ingestion)
What's good
Contains a wide array of traditional botanical extracts
Transparency in listing individual botanical ingredients
Watch out for
Presence of Camphor, which is toxic if ingested, especially for young children
Undisclosed "Base & Flavour" limits full ingredient assessment
Potential for allergic reactions to various botanical extracts for sensitive individuals
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Camphor
Camphor gives a cooling, medicinal sensation and is a traditional ingredient in Ayurvedic oral-care and balm products. Swallowed in quantity it is toxic: a US poison-centre practice guideline refers anyone who has swallowed more than 30 mg of camphor per kg of body weight to an emergency department, because convulsions can follow. That threshold is far above what normal brushing involves, and the label does not show how much camphor a dose of this product carries, so this is a caution about young children who swallow toothpaste, not a finding of harm from ordinary use. In the US, camphorated oil drug products need new-drug approval.
Peer-reviewed research Source: Manoguerra AS et al., Camphor Poisoning: An Evidence-Based Practice Guideline for Out-of-Hospital Management, Clinical Toxicology 44:357–370 (2006), American Association of Poison Control Centers; US FDA 21 CFR 310.502(a)(4)
Camphor: regulation, sources and other products →Decode Label Analysis
Camphor is present in this oral care product. If swallowed in quantity, Camphor can cause seizures. This is a particular concern for young children who may not fully spit out oral care products.
The majority of the product's formulation is listed as "Base & Flavour" without specific ingredient disclosure. This lack of transparency prevents a complete safety assessment of the product's main components.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The claim 'COMPLETE DENTAL CARE' is a broad benefit statement that cannot be verified from the ingredient list alone.
The claim 'SINCE 1925' refers to the brand's establishment date, which cannot be verified from the ingredient list or nutrition information.
The term 'STRONG' is a subjective descriptor of the product's intensity or efficacy, which cannot be objectively verified from the provided label information.
The product name states 'AYURVEDIC TOOTH POWDER' and the ingredient list contains several traditional Ayurvedic ingredients such as Sunthi, Maricham, Haritaki, Amalaki, Yashti Madhu, Tvak, Madhurika, Pippali, Gairika, and Karpoora.
The ingredient list explicitly includes 'Pippali' (Piper Longum, Fruit) and numerous other Ayurvedic and herbal ingredients such as Sunthi, Maricham, Haritaki, Amalaki, Yashti Madhu, Tvak, Madhurika, Gairika, and Karpoora.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
30 entries as printed on the label · 19 distinct ingredients (some are declared more than once).
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1.
Ginger listed twiceSunthi
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2.
Ginger listed twiceGingiber Officinale
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3.
Rhizome 0.4g
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4.
Black Pepper listed twiceMaricham
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5.
Black Pepper listed twicePiper Nigrum
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6.
Fruit 0.8g listed twice
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7.
Haritaki
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8.
Terminalia Chebula
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9.
Fruit 0.25g listed twice
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10.
Amalaki
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11.
Emblica Officinalis
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12.
Fruit 0.25g listed twice
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13.
Licorice listed twiceYashti Madhu
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14.
Licorice listed twiceGlycyrrhiza Glabra
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15.
Root 0.6g
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16.
Cinnamon listed twiceTvak
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17.
Cinnamon listed twiceCinnamomum Zeylanicum
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18.
Bark 0.23g
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19.
Anise listed twiceMadhurika
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20.
Anise listed twicePimpinella Anisum
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21.
Seed 0.07g
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22.
Long Pepper listed twicePippali
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23.
Long Pepper listed twicePiper Longum
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24.
Fruit 0.2g listed twice
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25.
Red Ochre listed twiceGairika
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26.
Red Ochre 0.4 listed twice
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27.
Camphor listed twiceKarpoora
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28.
Camphor 0.09 listed twiceCinnamomum Camphora
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29.
Base & Flavour
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30.
Quantity Sufficientqs
Listed twice: an ingredient appears more than once in the same part of the list. This may indicate two separate ingredient blends in the formulation, or a duplication in how the label was recorded.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
Declared on this label as
No detailed safety data in our database yet for this ingredient.
Learn More
Compare with other other oral products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
Also on this shelf
More Other Oral Care products we've analysed, in name order.
What are the ingredients in Ayurvedic Tooth Powder Strong?
The label of Ayurvedic Tooth Powder Strong lists 19 ingredients, in label order: Ginger, Rhizome, Black Pepper, Haritaki, Terminalia chebula, Amalaki, Emblica officinalis, Licorice, Root, Cinnamon, Bark, Anise, Seed, Long Pepper, Fruit, Red Ochre, Camphor, Base & Flavour, Quantity Sufficient. Flagged by the analysis: Camphor, Base & Flavour.
Is Ayurvedic Tooth Powder Strong safe to use?
Ayurvedic Tooth Powder Strong scores 5.5/10 on Decode Label (Moderate). This oral care product contains a range of traditional botanical ingredients like Ginger, Black Pepper, and Licorice. However, it includes Camphor, which is toxic if ingested, raising a safety concern for a product used in the mouth, particularly for children. The majority of the product's composition is listed as an undisclosed "Base & Flavour," which prevents a complete safety assessment.
Why does Ayurvedic Tooth Powder Strong score 5.5/10?
Flagged in the score: Presence of Camphor, which is toxic if ingested, especially for young children. Undisclosed "Base & Flavour" limits full ingredient assessment. Also noted: Potential for allergic reactions to various botanical extracts for sensitive individuals.
Who should avoid Ayurvedic Tooth Powder Strong?
The points the analysis notes are most relevant to: Young children (due to Camphor ingestion risk); Individuals with sensitive skin or fragrance allergies; Avoiding undisclosed base ingredients.
Is Ayurvedic Tooth Powder Strong suitable for babies or young children?
Toddlers & young children (1–5): Limit.
Are the claims on the Ayurvedic Tooth Powder Strong pack accurate?
Decode Label checked 5 claims against the ingredient list and nutrition panel. "COMPLETE DENTAL CARE" — can't be verified from the label. "SINCE 1925" — can't be verified from the label. "STRONG" — can't be verified from the label.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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