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Brand owned by ITC Limited (India) · about the brand
Bingo Bangin' Butter & Garlic Potato Chips
Decode Label Safety Score
How we got 4.5 ShowHide
Methodology v3.1 (updated 8 Oct 2026) — what changed
This snack product is primarily potato-based, but its nutritional profile is significantly impacted by the added edible vegetable oil, sugar, and maltodextrin. The product is high in calories and fat due to the frying process and added oils, making it less suitable for frequent consumption as part of a balanced diet.
At a glance
From the declared label — not a lab testFindings to weigh
Fried potato snack with undisclosed additives and high calories
This potato snack is high in calories and fat, primarily from the frying process and added vegetable oil. While generally safe for most, its high energy density suggests it's best enjoyed in moderation.
Consider this product carefully if you are
- Avoiding certain additives or colours — Flavour Enhancer is declared.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for food. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Saturated fat 7.3 g · trans fat 0.1 g per 100 g/ml
Why the score is capped
Energy-dense fried snack — 538 kcal and 31 g fat per 100 g, on added vegetable oil
Rule F-CAP-14
Flavours, flavouring, acidity regulator not disclosed — 3 additive classes are named without saying which substances they are
Rule F-CAP-13
Watch out for
High calorie and fat content from frying and added vegetable oil.
Lack of specific disclosure for several additives (flavours, acidity regulator).
Potential purine source if flavour enhancer is Disodium Ribonucleotides, relevant for gout management.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Disodium Ribonucleotides (E635)
E635 is a mixture of disodium inosinate (E631) and disodium guanylate (E627). Both are purine nucleotides, which the body breaks down to uric acid. People with gout or hyperuricaemia, or who have been advised to limit purines, may wish to limit foods containing it. The amounts used in foods are small, so the concern applies to people already managing uric acid rather than to the general population.
Regulatory & scientific authority Source: EFSA; WHO; Arthritis Foundation
Disodium Ribonucleotides: regulation, sources and other products →Decode Label Analysis
The ingredient list includes generic terms for 'Natural Flavours', 'Natural Flavouring Substances', 'Nature identical flavouring substances', 'Emulsifier', 'Flavour Enhancer', and 'Acidity Regulator' without specific disclosure of the compounds. This reduces transparency for consumers who wish to avoid certain additives.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The ingredients list garlic powder and natural flavours, natural flavouring substances, and nature identical flavouring substances, which can contribute to butter and garlic flavour.
The primary ingredient is potato, confirming it is a potato chip product.
The ingredients list natural flavours, natural flavouring substances, and nature identical flavouring substances, which can include butter flavour.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
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1.
Potato 87.1%POTATO (87.1%)
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2.
Edible Vegetable OilEDIBLE VEGETABLE OIL
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3.
MaltodextrinMALTODEXTRIN
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4.
SugarSUGAR
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5.
Iodized SaltIODIZED SALT
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6.
Garlic Powder 0.2% trace amountGARLIC POWDER (0.2%)
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7.
Natural FlavoursNATURAL FLAVOURS
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8.
Natural Flavouring SubstancesNATURAL FLAVOURING SUBSTANCES
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9.
Nature Identical Flavouring SubstancesNATURE IDENTICAL FLAVOURING SUBSTANCES
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10.
Spices and CondimentsSPICES AND CONDIMENTS
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11.
Non-Dairy CreamerNON-DAIRY CREAMER
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12.
EmulsifierMono- and diglycerides of fatty acids (INS 471)EMULSIFIER (E471)
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13.
Flavour EnhancerDisodium 5'-ribonucleotides (INS 635)FLAVOUR ENHANCER (635)
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14.
Medium Chain TriglyceridesMEDIUM CHAIN TRIGLYCERIDES
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15.
Acidity RegulatorACIDITY REGULATOR (LACTIC ACID)
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
| Energy | 538 kcal |
| Protein | 7.1 g |
| Carbohydrate | 58.5 g |
| Total Sugars | 3.9 g |
| Added Sugars | 2.4 g |
| Total Fat | 31.3 g |
| Saturated Fat | 7.3 g |
| Trans Fat | 0.1 g |
| Sodium | 725.3 mg |
| Cholesterol | 0.1 mg |
Colour shows the per-100g level (green = low, amber = moderate, red = high), from the product's label.
Compare with other chips snacks products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
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What are the ingredients in Bingo Bangin' Butter & Garlic Potato Chips?
The label of Bingo Bangin' Butter & Garlic Potato Chips lists 15 ingredients, in label order: Potato, Edible Vegetable Oil, Maltodextrin, Sugar, Iodized Salt, Garlic powder, Natural Flavours, Natural Flavouring Substances, Nature identical flavouring substances, Spices and Condiments, Non-Dairy Creamer, Emulsifier, Flavour Enhancer, Medium Chain Triglycerides, Acidity Regulator. Flagged by the analysis: Flavour Enhancer.
Is Bingo Bangin' Butter & Garlic Potato Chips safe to eat?
Bingo Bangin' Butter & Garlic Potato Chips scores 4.5/10 on Decode Label (Moderate). This potato snack is high in calories and fat, primarily from the frying process and added vegetable oil. While generally safe for most, its high energy density suggests it's best enjoyed in moderation.
Why does Bingo Bangin' Butter & Garlic Potato Chips score 4.5/10?
Flagged in the score: Potential purine source if flavour enhancer is Disodium Ribonucleotides, relevant for gout management. Also noted: High calorie and fat content from frying and added vegetable oil. Lack of specific disclosure for several additives (flavours, acidity regulator).
Who should avoid Bingo Bangin' Butter & Garlic Potato Chips?
The points the analysis notes are most relevant to: Managing gout (due to potential purine source in flavour enhancer); Seeking full transparency on food additives; Limiting intake of high-calorie, high-fat snacks.
How much sugar is in Bingo Bangin' Butter & Garlic Potato Chips?
3.9 g of total sugar per 100 g. The label declares 2.4 g of that as added sugar per 100 g.
Is Bingo Bangin' Butter & Garlic Potato Chips high in salt?
Yes — 725 mg of sodium per 100 g (about 1.81 g of salt), above the 1.5 g of salt per 100 g that UK front-of-pack labelling marks as high.
Are the claims on the Bingo Bangin' Butter & Garlic Potato Chips pack accurate?
Yes — all 3 claims on the pack checked out against the ingredient list and nutrition panel.
Is Bingo Bangin' Butter & Garlic Potato Chips vegetarian?
Bingo Bangin' Butter & Garlic Potato Chips is marked vegetarian.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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