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Shahnaz Husain Gold Plus Beautifying Mask Tube
Decode Label Safety Score
How we got 8.6 ShowHide
Reviewed 3 times · Methodology v3.1 (updated 8 Oct 2026) — what changed
This face mask offers several beneficial botanical extracts and humectants for skin hydration. However, the presence of undisclosed 'Fragrance' and Hexyl Cinnamal raises concerns for individuals with sensitive skin or fragrance allergies, as these are common sensitizers. The inclusion of Phenoxyethanol as a preservative is generally well-tolerated but can be an irritant for some. The product also contains D&C Orange No.4, an artificial colorant, which offers no skin benefit and may be a concern for those avoiding synthetic additives.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Rosa centifolia Flower Extract
- Glycerin
- Aloe Barbadensis Gel
- Honey
- Azadirachta indica leaf extract
- +1 more →
Botanical-rich mask with undisclosed fragrance and synthetic colorant
This face mask features several plant extracts and hydrating ingredients. However, it contains an undisclosed 'Fragrance' blend and Hexyl Cinnamal, which are common allergens for sensitive skin. It also includes a synthetic colorant, D&C Orange No.4, and the preservative Phenoxyethanol, which can be an irritant for some users.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for skincare. This is a breakdown of the same evidence behind the score above — not a separate verdict.
What's good
Rich in botanical extracts (Rosa Centifolia, Sandalwood, Aloe Barbadensis, Ocimum Sanctum, Azadirachta Indica, Daucus Carota Seed) known for soothing, antioxidant, and anti-inflammatory properties.
Contains Glycerin and Honey, effective humectants that provide hydration to the skin.
Includes Tocopheryl Acetate (Vitamin E), an antioxidant and skin conditioner.
Watch out for
Undisclosed 'Fragrance' and Hexyl Cinnamal are present, which are common skin sensitizers and allergens, particularly for sensitive skin.
Contains Phenoxyethanol, a preservative that can cause irritation in some sensitive individuals.
Includes D&C Orange No.4, a synthetic colorant that offers no skin benefit and may be a concern for those avoiding artificial additives.
24 Carat Gold Leaf is listed near the end of the ingredient list, indicating a small share, and is primarily for aesthetic appeal rather than functional benefit.
Ethylene Glycol Tetrasodium EDTA — tetrasodium EDTA is a chelating agent that keeps a product stable and clear. It has been flagged in some studies for potential endocrine-disrupting properties; regulatory consensus is not yet established, so it is noted as a low-level concern rather than a confirmed hazard.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Fragrance
"Fragrance" or "parfum" is a catch-all term that can conceal a blend of hundreds of undisclosed chemicals, including known allergens, sensitisers, and potential endocrine disruptors. The EU now mandates disclosure of 82 specific fragrance allergens. People with fragrance sensitivity, asthma, or contact dermatitis should prefer fragrance-free products.
Regulatory & scientific authority Source: EU Regulation 2023/1545; IFRA
Fragrance: regulation, sources and other products →Decode Label Analysis
Contains 'Fragrance' without specific disclosure of its components, which is a common allergen and can cause skin irritation or sensitization, especially for individuals with sensitive skin or fragrance allergies. This concern is highlighted by EU Reg. 1223/2009 Art. 19 + Annex III, which requires specific allergens to be declared.
Contains Hexyl Cinnamal, a declared fragrance allergen under EU cosmetics regulations, known to cause contact dermatitis and sensitization in susceptible individuals.
Phenoxyethanol is present as a preservative. While generally safe, it can be an irritant for some individuals, particularly those with very sensitive skin.
D&C Orange No.4 is a synthetic colorant. While approved for cosmetic use, it offers no functional benefit to the skin and may be a concern for consumers seeking to avoid artificial additives.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The ingredient list includes "24 Carat Gold Leaf (CI 77480)", confirming the presence of 24 carat gold, but the specific quantity or concentration is not stated, so the claim of "24 Carat" as a general descriptor cannot be fully verified for its overall impact or proportion in th
The ingredient list includes "24 Carat Gold Leaf (CI 77480)", indicating the presence of gold, but the label does not provide information or certification details to substantiate the claim of being "HALLMARK CERTIFIED PURE GOLD".
The claim "BEAUTIFYING MASK" describes the product's intended function, which cannot be verified solely from the ingredient list.
The ingredient list includes "24 Carat Gold Leaf (CI 77480)", confirming the presence of gold in the product.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
20 entries as printed on the label · 19 distinct ingredients (some are declared more than once).
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1.
Water listed twiceAqua (Water)
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2.
Rosa Centifolia Flower ExtractRosa centifolia Flower Extract
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3.
Glycerin
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4.
Cellulose Gum
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5.
Sandalwood DistillateSandalum album (Sandalwood) Distillate
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6.
Aloe Barbadensis GelAloe barbadensis Gel
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7.
HoneyMel (Honey)
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8.
Hydroxyethylcellulose
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9.
Phenoxyethanol
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10.
Ocimum Sanctum Leaf ExtractOcimum sanctum Leaf Extract
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11.
Azadirachta Indica Leaf ExtractAzadirachta indica Leaf Extract
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12.
Daucus Carota Seed ExtractDaucus carota (Carrot) Seed Extract
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13.
Water listed twiceAqua
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14.
Fragrance undisclosed fragranceParfum (Fragrance)
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15.
Hexyl Cinnamal
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16.
Sodium Benzoate
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17.
Tocopheryl Acetate
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18.
Ethylene Glycol Tetrasodium EDTAEthylemglycol, Tetrasodium EDTA
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19.
24 Carat Gold Leaf trace amount synthetic colour24 Carat Gold Leaf (CI 77480)
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20.
D&C Orange No.4 synthetic colourD&C Orange No.4 (CI 15510)
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
Listed twice: an ingredient appears more than once in the same part of the list. This may indicate two separate ingredient blends in the formulation, or a duplication in how the label was recorded.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
Fragrance allergens are substances EU cosmetics rules require to be named on the label (such as Limonene and Linalool). Fragrant botanicals such as essential oils are grouped with them because they can naturally contain such substances, but they are not on that list. They matter mainly for people with fragrance allergies or already-sensitive skin — not a general-population safety issue. Each named allergen takes a small deduction from the ingredient score, and a high count can cap it; fragrant botanicals take none. Naming them on the label is a transparency positive.
Present in trace amounts
Listed near the end of the ingredient list, so present in small quantities — not counted as a headline benefit.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
No detailed safety data in our database yet for this ingredient.
Learn More
What are the ingredients in Shahnaz Husain Gold Plus Beautifying Mask Tube?
The label of Shahnaz Husain Gold Plus Beautifying Mask Tube lists 19 ingredients, in label order: Rosa centifolia Flower Extract, Glycerin, Cellulose Gum, Sandalwood Distillate, Aloe Barbadensis Gel, Honey, Hydroxyethylcellulose, Phenoxyethanol, Ocimum sanctum leaf extract, Azadirachta indica leaf extract, Daucus Carota Seed Extract, Water, Fragrance, Hexyl Cinnamal, Sodium Benzoate, Tocopheryl Acetate, Ethylene Glycol Tetrasodium EDTA, 24 Carat Gold Leaf, D&C Orange No.4. Flagged by the analysis: Fragrance, Phenoxyethanol, D&C Orange No.4, Ethylene Glycol Tetrasodium EDTA.
Is Shahnaz Husain Gold Plus Beautifying Mask Tube safe to use?
Shahnaz Husain Gold Plus Beautifying Mask Tube scores 8.6/10 on Decode Label (Favorable). This face mask features several plant extracts and hydrating ingredients. However, it contains an undisclosed 'Fragrance' blend and Hexyl Cinnamal, which are common allergens for sensitive skin. It also includes a synthetic colorant, D&C Orange No.4, and the preservative Phenoxyethanol, which can be an irritant for some users.
Why does Shahnaz Husain Gold Plus Beautifying Mask Tube score 8.6/10?
Flagged in the score: Undisclosed 'Fragrance' and Hexyl Cinnamal are present, which are common skin sensitizers and allergens, particularly for sensitive skin. Contains Phenoxyethanol, a preservative that can cause irritation in some sensitive individuals. Includes D&C Orange No.4, a synthetic colorant that offers no skin benefit and may be a concern for those avoiding artificial additives.
Who should avoid Shahnaz Husain Gold Plus Beautifying Mask Tube?
The points the analysis notes are most relevant to: Sensitive skin; Fragrance allergy; Avoiding synthetic colorants; Avoiding Phenoxyethanol.
Does Shahnaz Husain Gold Plus Beautifying Mask Tube contain allergens?
Yes — the label lists 1 fragrance allergen: Hexyl Cinnamal. It also lists 2 fragrant botanicals (Sandalwood Distillate and Ocimum sanctum leaf extract) that can naturally contain fragrance allergens. These matter mainly if you have sensitive skin or a known fragrance allergy.
Does Shahnaz Husain Gold Plus Beautifying Mask Tube contain fragrance?
Yes — the ingredient list includes Fragrance. Fragrance is declared as a single ingredient, so the individual scent chemicals in it are not named; the label does separately list 1 fragrance allergen (Hexyl Cinnamal). This matters mainly if you have sensitive skin or a known fragrance allergy.
Are the claims on the Shahnaz Husain Gold Plus Beautifying Mask Tube pack accurate?
Decode Label checked 4 claims against the ingredient list and nutrition panel. "24 Carat" — can't be verified from the label. "HALLMARK CERTIFIED PURE GOLD" — can't be verified from the label. "BEAUTIFYING MASK" — can't be verified from the label.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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