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Brand owned by Unilever (United Kingdom) · about the brand
Daily Shine Shampoo
Decode Label Safety Score
How we got 5.0 ShowHide
Methodology v3.1 (updated 8 Oct 2026) — what changed
This shampoo contains Sodium Laureth Sulfate, a primary surfactant that can be irritating for individuals with sensitive skin, and may carry a trace impurity of 1,4-dioxane (IARC Group 2B). The product also includes 'Fragrance' and several declared fragrance allergens, which are common sensitizers for those with fragrance allergies or contact dermatitis. While it contains some beneficial botanical extracts and vitamins, these are listed in trace amounts and do not significantly contribute to the formulation's overall strength. Overall, it's an average formulation with some potential irritants and allergens that sensitive individuals should be aware of.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Glycerin
- Guar Hydroxypropyltrimonium Chloride
Shampoo with potential irritants and multiple fragrance allergens
This shampoo contains Sodium Laureth Sulfate, a common surfactant that can irritate sensitive skin, and an undisclosed 'Fragrance' blend along with several declared fragrance allergens. These ingredients are known sensitizers for individuals with fragrance allergies or contact dermatitis. While the product lists some beneficial botanical extracts and vitamins, these are not counted as a formulation strength.
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- Ingredients you avoid. Sulphates, parabens, silicones, fragrance, drying alcohol, PEGs and more.
- Sensitivities. Sensitive skin, hormonal considerations, pregnancy.
- Skin and hair goals. Acne, dryness, ageing, hair fall, dandruff: what the label declares for each.
- Everyone you buy for. Save a profile for each person and switch in one tap.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for haircare. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Triggered by CI 19140 — a synthetic colour on our aromatic-amine watch list (impurity risk). A colour-quality caution, not a finding that this product contains a carcinogen.
Why the score is capped
Primary surfactant with recognised irritation potential (EU SCCS)
Rule PC-CAP-05
High load of declared fragrance allergens (EU-listed)
Rule PC-CAP-03
What's good
Contains Glycerin for hydration
Includes Guar Hydroxypropyltrimonium Chloride for conditioning
Watch out for
Sodium Laureth Sulfate can be irritating to sensitive skin and scalp
Undisclosed 'Fragrance' and multiple declared fragrance allergens are common sensitizers
Cocamidopropyl Betaine is a recognized contact allergen
Dimethiconol may contribute to product build-up over time
Sodium Benzoate can form benzene with vitamin C, though less relevant for rinse-off products
CI 15985 — permitted cosmetic colourant - the EU limits where on the body each may be used.
CI 19140 — permitted cosmetic colourant - the EU limits where on the body each may be used.
TEA-Dodecylbenzenesulfonate — an anionic surfactant that can be a skin irritant, especially in higher concentrations or for sensitive individuals.
PEG-45M — ethoxylated ingredient - quality depends on removal of manufacturing impurities.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Sodium Benzoate (E211)
Benzoates are permitted preservatives with an established acceptable daily intake. Two documented concerns: in acidic drinks that also contain ascorbic acid (vitamin C) they can slowly form small amounts of benzene, especially with heat and light (US FDA beverage survey, 2006); and sodium benzoate was one of the additives in the Southampton study mixtures associated with hyperactivity in children. It can also trigger reactions in some people with asthma or urticaria.
Regulatory & scientific authority Source: EFSA re-evaluation of benzoic acid and benzoates (2016); US FDA benzene-in-beverages survey (2006); McCann et al., Lancet 2007
Sodium Benzoate: regulation, sources and other products →Sodium Laureth Sulfate
SLES is a cleansing agent that is milder than SLS but can still irritate very sensitive or compromised skin. Separately, because it is made by ethoxylation, it may carry a residue of 1,4-dioxane, which IARC classifies as possibly carcinogenic to humans (Group 2B). The ingredient list cannot show whether any is present or how much. The EU SCCS considers 1,4-dioxane at or below 10 ppm in a finished cosmetic to be safe, and manufacturers reduce it by vacuum stripping.
Regulatory & scientific authority Source: FDA; EU SCCS
Sodium Laureth Sulfate: regulation, sources and other products →Fragrance Allergens (EU-listed)
These are individual fragrance components that are known contact allergens. EU rules require them to be named on the label when present above 0.001% (leave-on) or 0.01% (rinse-off), because "parfum" alone would hide them. Limonene and linalool are especially common and become more allergenic as they oxidise on exposure to air. This is a risk for people who are sensitised, not a general-population hazard.
Regulatory & scientific authority Source: EU Regulation 2023/1545 (extended fragrance-allergen labelling); SCCS opinions on fragrance allergens
Fragrance Allergens (EU-listed): regulation, sources and other products →Fragrance
"Fragrance" or "parfum" is a catch-all term that can conceal a blend of hundreds of undisclosed chemicals, including known allergens, sensitisers, and potential endocrine disruptors. The EU now mandates disclosure of 82 specific fragrance allergens. People with fragrance sensitivity, asthma, or contact dermatitis should prefer fragrance-free products.
Regulatory & scientific authority Source: EU Regulation 2023/1545; IFRA
Fragrance: regulation, sources and other products →Cocamidopropyl Betaine
Cocamidopropyl betaine is the usual "gentle" co-surfactant in shampoos, face washes and baby washes. It was named Allergen of the Year by the American Contact Dermatitis Society in 2004; the reactions are attributed mainly to impurities (amidoamine, DMAPA) and are uncommon, but it is a common cause of surfactant allergy in people with eczema.
Peer-reviewed research Source: American Contact Dermatitis Society - Allergen of the Year 2004; contact-dermatitis literature
Cocamidopropyl Betaine: regulation, sources and other products →Synthetic Cosmetic Colourants (CI)
These Colour Index (CI) numbers are colourants on the EU list of permitted cosmetic colours, each with conditions on where it may be used (for example, some are allowed only in products that do not stay in contact with mucous membranes). A listed colour in a product used as directed is not a finding of harm; the colour serves only to colour the product, and this is information for anyone who prefers to avoid synthetic dyes.
Regulatory & scientific authority Source: EU Regulation 1223/2009 Annex IV (permitted colourants); SCCS opinions on colourants
Synthetic Cosmetic Colourants (CI): regulation, sources and other products →Polyethylene Glycols (PEGs)
PEG ingredients are made by ethoxylation, which can leave traces of ethylene oxide (IARC Group 1) and 1,4-dioxane (IARC Group 2B) unless removed. Good manufacturing removes them, so the ingredient itself is not a hazard, but the label cannot tell you whether it was done well. PEGs should not be applied to broken skin.
Regulatory & scientific authority Source: IARC Monographs Vol. 100F (ethylene oxide) and Vol. 71 (1,4-dioxane); Cosmetic Ingredient Review
Polyethylene Glycols (PEGs): regulation, sources and other products →Decode Label Analysis
Contains Sodium Laureth Sulfate, a surfactant that can irritate sensitive skin. It may also carry a 1,4-dioxane impurity, classified by IARC as Group 2B (possibly carcinogenic to humans), though levels in finished products are typically very low (EU SCCS considers ≤10 ppm safe).
Contains 'Fragrance' and multiple declared fragrance allergens (Alpha-Isomethyl Ionone, Citronellol, Coumarin, Geraniol, Linalool), which are common sensitizers and can cause allergic reactions in sensitive individuals, as per EU Regulation 1223/2009.
Contains Cocamidopropyl Betaine, a mild surfactant that is a recognized contact allergen, primarily due to manufacturing impurities.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The claim 'FOR DULL HAIR' describes the intended use or target audience for the product, which cannot be verified from the ingredient list.
The claim 'Nourishes hair to protect from daily wear & tear and restores shine' is a benefit statement that cannot be objectively verified from the provided ingredient list.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
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1.
WaterWATER
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2.
Sodium Laureth SulfateSODIUM LAURETH SULFATE
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3.
DimethiconolDIMETHICONOL
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4.
Trideceth-10TRIDECETH-10
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5.
TEA-DodecylbenzenesulfonateTEA-DODECYLBENZENESULFONATE
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6.
Cocamidopropyl BetaineCOCAMIDOPROPYL BETAINE
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7.
Sodium ChlorideSODIUM CHLORIDE
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8.
Sodium GluconateSODIUM GLUCONATE
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9.
Fragrance undisclosed fragranceFRAGRANCE
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10.
GlycerinGLYCERIN
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11.
Sodium BenzoateSODIUM BENZOATE
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12.
Glycol DistearateGLYCOL DISTEARATE
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13.
Cocamide MEACOCAMIDE MEA
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14.
Citric AcidCITRIC ACID
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15.
CarbomerCARBOMER
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16.
Guar Hydroxypropyltrimonium ChlorideGUAR HYDROXYPROPYLTRIMONIUM CHLORIDE
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17.
MicaMICA
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18.
Titanium DioxideTITANIUM DIOXIDE
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19.
PEG-45M
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20.
Disodium EDTADISODIUM EDTA
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21.
Sodium HydroxideSODIUM HYDROXIDE
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22.
Helianthus Annuus (Sunflower) Seed OilHELIANTHUS ANNUUS (SUNFLOWER) SEED OIL
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23.
Lens Esculenta (Lentil) Seed ExtractLENS ESCULENTA (LENTIL) SEED EXTRACT
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24.
Hydrolyzed Cicer Seed ExtractHYDROLYZED CICER SEED EXTRACT
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25.
Chenopodium Quinoa Seed Extract trace amountCHENOPODIUM QUINOA SEED EXTRACT
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26.
Prunus Armeniaca (Apricot) Kernel Oil trace amountPRUNUS ARMENIACA (APRICOT) KERNEL OIL
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27.
Lysine HClLYSINE HCL
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28.
Pyridoxine HClPYRIDOXINE HCL
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29.
Tocopheryl AcetateTOCOPHERYL ACETATE
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30.
Sodium Ascorbyl PhosphateSODIUM ASCORBYL PHOSPHATE
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31.
Alpha-Isomethyl IononeALPHA-ISOMETHYL IONONE
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32.
CitronellolCITRONELLOL
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33.
CoumarinCOUMARIN
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34.
GeraniolGERANIOL
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35.
LinaloolLINALOOL
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36.
CI 15985 synthetic colourCI15985
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37.
CI 19140 synthetic colourCI19140
Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
Fragrance allergens are substances EU cosmetics rules require to be named on the label (such as Limonene and Linalool). Fragrant botanicals such as essential oils are grouped with them because they can naturally contain such substances, but they are not on that list. They matter mainly for people with fragrance allergies or already-sensitive skin — not a general-population safety issue. Each named allergen takes a small deduction from the ingredient score, and a high count can cap it; fragrant botanicals take none. Naming them on the label is a transparency positive.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
Declared on this label as
No detailed safety data in our database yet for this ingredient.
Learn More
Compare with other shampoo products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
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What are the ingredients in Daily Shine Shampoo?
The label of Daily Shine Shampoo lists 37 ingredients, in label order: Water, Sodium Laureth Sulfate, Dimethiconol, Trideceth-10, TEA-Dodecylbenzenesulfonate, Cocamidopropyl Betaine, Sodium Chloride, Sodium Gluconate, Fragrance, Glycerin, Sodium Benzoate, Glycol Distearate, Cocamide MEA, Citric Acid, Carbomer, Guar Hydroxypropyltrimonium Chloride, Mica, Titanium Dioxide, PEG-45M, Disodium EDTA, Sodium Hydroxide, Helianthus Annuus (Sunflower) Seed Oil, Lens Esculenta (Lentil) Seed Extract, Hydrolyzed Cicer Seed Extract, Chenopodium Quinoa Seed Extract, Prunus Armeniaca (Apricot) Kernel Oil, Lysine HCl, Pyridoxine HCl, Tocopheryl Acetate, Sodium Ascorbyl Phosphate, ALPHA-ISOMETHYL IONONE, Citronellol, COUMARIN, Geraniol, Linalool, CI 15985, CI 19140. Flagged by the analysis: Sodium Laureth Sulfate, Fragrance, Cocamidopropyl Betaine, CI 15985, CI 19140 and 3 more.
Is Daily Shine Shampoo safe to use?
Daily Shine Shampoo scores 5.0/10 on Decode Label (Moderate). This shampoo contains Sodium Laureth Sulfate, a common surfactant that can irritate sensitive skin, and an undisclosed 'Fragrance' blend along with several declared fragrance allergens. These ingredients are known sensitizers for individuals with fragrance allergies or contact dermatitis. While the product lists some beneficial botanical extracts and vitamins, these are not counted as a formulation strength.
Why does Daily Shine Shampoo score 5.0/10?
Flagged in the score: Sodium Laureth Sulfate can be irritating to sensitive skin and scalp. Undisclosed 'Fragrance' and multiple declared fragrance allergens are common sensitizers. Cocamidopropyl Betaine is a recognized contact allergen.
Who should avoid Daily Shine Shampoo?
The points the analysis notes are most relevant to: Sensitive skin; Fragrance allergy; Contact dermatitis; Avoiding Sodium Laureth Sulfate; Avoiding undisclosed fragrance.
Does Daily Shine Shampoo contain allergens?
Yes — the label lists 5 fragrance allergens: ALPHA-ISOMETHYL IONONE, Citronellol, COUMARIN, Geraniol and Linalool. These matter mainly if you have sensitive skin or a known fragrance allergy.
Does Daily Shine Shampoo contain fragrance?
Yes — the ingredient list includes Fragrance. Fragrance is declared as a single ingredient, so the individual scent chemicals in it are not named; the label does separately list 5 fragrance allergens (ALPHA-ISOMETHYL IONONE, Citronellol, COUMARIN, Geraniol and Linalool). This matters mainly if you have sensitive skin or a known fragrance allergy.
Are the claims on the Daily Shine Shampoo pack accurate?
Decode Label checked 2 claims against the ingredient list and nutrition panel. "FOR DULL HAIR" — can't be verified from the label. "Nourishes hair to protect from daily wear & tear and restores shine" — can't be verified from the label.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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