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Health Shampoo Strong & Long+ Milk Protein Multivitamin
Decode Label Safety Score
How we got 5.0 ShowHide
Methodology v3.1 (updated 8 Oct 2026) — what changed
This shampoo contains a blend of cleansing agents, including Sodium Laureth Sulfate, which can be irritating for sensitive skin and may carry a trace impurity of 1,4-dioxane, classified by IARC as Group 2B. The product also includes a 'Fragrance' blend and several individually declared fragrance allergens like Linalool, Eugenol, Hexyl Cinnamal, Benzyl Benzoate, and Coumarin, which are common sensitizers for individuals with fragrance allergies or sensitive skin. While many ingredients are listed in trace amounts, the presence of these cleansing agents and fragrance components means individuals with sensitive skin or known allergies should exercise caution. For others, it functions as a standard rinse-off shampoo.
At a glance
From the declared label — not a lab testFindings to weigh
What’s favorable
- Dimethiconol
- Guar Hydroxypropyltrimonium Chloride
Contains irritating surfactants and multiple declared fragrance allergens
This shampoo uses a combination of cleansing agents, including Sodium Laureth Sulfate, which can be harsh on sensitive skin. It also contains an undisclosed 'Fragrance' blend along with several specific fragrance allergens that are known to cause skin sensitization in susceptible individuals. People with sensitive skin or fragrance allergies should be cautious due to these ingredients.
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Is this right for you or your family?
Just checking whether the product is safe? The analysis above is yours, no account needed. To know if it is safe for you, your father or your child, add a profile and we check this label against them.
- Ingredients you avoid. Sulphates, parabens, silicones, fragrance, drying alcohol, PEGs and more.
- Sensitivities. Sensitive skin, hormonal considerations, pregnancy.
- Skin and hair goals. Acne, dryness, ageing, hair fall, dandruff: what the label declares for each.
- Everyone you buy for. Save a profile for each person and switch in one tap.
Concern breakdown
Score out of 10 · higher = fewer concernsHow this product performs on each concern we check for haircare. This is a breakdown of the same evidence behind the score above — not a separate verdict.
Triggered by CI 42090 — a synthetic colour on our aromatic-amine watch list (impurity risk). A colour-quality caution, not a finding that this product contains a carcinogen.
Why the score is capped
Primary surfactant with recognised irritation potential (EU SCCS)
Rule PC-CAP-05
High load of declared fragrance allergens (EU-listed)
Rule PC-CAP-03
What's good
Contains conditioning agents like Dimethiconol and Guar Hydroxypropyltrimonium Chloride for hair manageability.
Includes beneficial vitamins such as Niacinamide and Pyridoxine HCl, though in trace amounts.
Watch out for
The presence of TEA-Dodecylbenzenesulfonate and Sodium Laureth Sulfate, both primary surfactants, can be irritating to sensitive skin.
The undisclosed 'Fragrance' and multiple declared fragrance allergens pose a significant risk for individuals with fragrance sensitivities or allergies.
Cocamidopropyl Betaine is a known contact allergen, primarily due to impurities from its manufacturing process.
PEG-45M is an ethoxylated ingredient, and its quality depends on the removal of potential manufacturing impurities.
CI 42090 — permitted cosmetic colourant - the EU limits where on the body each may be used.
Disodium EDTA — disodium EDTA is a chelating agent that keeps a product stable and clear. It has been flagged in some studies for potential endocrine-disrupting properties; regulatory consensus is not yet established, so it is noted as a low-level concern rather than a confirmed hazard.
Ingredient Concerns safety database
Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.
Sodium Benzoate (E211)
Benzoates are permitted preservatives with an established acceptable daily intake. Two documented concerns: in acidic drinks that also contain ascorbic acid (vitamin C) they can slowly form small amounts of benzene, especially with heat and light (US FDA beverage survey, 2006); and sodium benzoate was one of the additives in the Southampton study mixtures associated with hyperactivity in children. It can also trigger reactions in some people with asthma or urticaria.
Regulatory & scientific authority Source: EFSA re-evaluation of benzoic acid and benzoates (2016); US FDA benzene-in-beverages survey (2006); McCann et al., Lancet 2007
Sodium Benzoate: regulation, sources and other products →Sodium Laureth Sulfate
SLES is a cleansing agent that is milder than SLS but can still irritate very sensitive or compromised skin. Separately, because it is made by ethoxylation, it may carry a residue of 1,4-dioxane, which IARC classifies as possibly carcinogenic to humans (Group 2B). The ingredient list cannot show whether any is present or how much. The EU SCCS considers 1,4-dioxane at or below 10 ppm in a finished cosmetic to be safe, and manufacturers reduce it by vacuum stripping.
Regulatory & scientific authority Source: FDA; EU SCCS
Sodium Laureth Sulfate: regulation, sources and other products →Fragrance Allergens (EU-listed)
These are individual fragrance components that are known contact allergens. EU rules require them to be named on the label when present above 0.001% (leave-on) or 0.01% (rinse-off), because "parfum" alone would hide them. Limonene and linalool are especially common and become more allergenic as they oxidise on exposure to air. This is a risk for people who are sensitised, not a general-population hazard.
Regulatory & scientific authority Source: EU Regulation 2023/1545 (extended fragrance-allergen labelling); SCCS opinions on fragrance allergens
Fragrance Allergens (EU-listed): regulation, sources and other products →Fragrance
"Fragrance" or "parfum" is a catch-all term that can conceal a blend of hundreds of undisclosed chemicals, including known allergens, sensitisers, and potential endocrine disruptors. The EU now mandates disclosure of 82 specific fragrance allergens. People with fragrance sensitivity, asthma, or contact dermatitis should prefer fragrance-free products.
Regulatory & scientific authority Source: EU Regulation 2023/1545; IFRA
Fragrance: regulation, sources and other products →Cocamidopropyl Betaine
Cocamidopropyl betaine is the usual "gentle" co-surfactant in shampoos, face washes and baby washes. It was named Allergen of the Year by the American Contact Dermatitis Society in 2004; the reactions are attributed mainly to impurities (amidoamine, DMAPA) and are uncommon, but it is a common cause of surfactant allergy in people with eczema.
Peer-reviewed research Source: American Contact Dermatitis Society - Allergen of the Year 2004; contact-dermatitis literature
Cocamidopropyl Betaine: regulation, sources and other products →Synthetic Cosmetic Colourants (CI)
These Colour Index (CI) numbers are colourants on the EU list of permitted cosmetic colours, each with conditions on where it may be used (for example, some are allowed only in products that do not stay in contact with mucous membranes). A listed colour in a product used as directed is not a finding of harm; the colour serves only to colour the product, and this is information for anyone who prefers to avoid synthetic dyes.
Regulatory & scientific authority Source: EU Regulation 1223/2009 Annex IV (permitted colourants); SCCS opinions on colourants
Synthetic Cosmetic Colourants (CI): regulation, sources and other products →Polyethylene Glycols (PEGs)
PEG ingredients are made by ethoxylation, which can leave traces of ethylene oxide (IARC Group 1) and 1,4-dioxane (IARC Group 2B) unless removed. Good manufacturing removes them, so the ingredient itself is not a hazard, but the label cannot tell you whether it was done well. PEGs should not be applied to broken skin.
Regulatory & scientific authority Source: IARC Monographs Vol. 100F (ethylene oxide) and Vol. 71 (1,4-dioxane); Cosmetic Ingredient Review
Polyethylene Glycols (PEGs): regulation, sources and other products →Decode Label Analysis
Contains Sodium Laureth Sulfate, a surfactant that can irritate sensitive skin and may carry a 1,4-dioxane impurity. 1,4-dioxane is classified by IARC as Group 2B (possibly carcinogenic to humans), though the EU SCCS considers levels at or below 10 ppm in finished cosmetics safe.
Contains 'Fragrance' (undisclosed fragrance mix), a common allergen and source of skin irritation. This raises transparency concerns as the specific components are not listed.
Contains multiple declared fragrance allergens (Linalool, Eugenol, Hexyl Cinnamal, Benzyl Benzoate, COUMARIN) which are known sensitizers for individuals with fragrance allergies or sensitive skin.
Contains Cocamidopropyl Betaine, a mild surfactant but a recognized contact allergen, primarily due to manufacturing impurities.
Combined Effects interactions
While Sodium Benzoate can form benzene in the presence of Vitamin C (Ascorbic Acid), Sodium Ascorbyl Phosphate is a more stable derivative of Vitamin C. In a rinse-off product, the risk of benzene formation and exposure is minimal.
The combination of an undisclosed 'Fragrance' blend with multiple individually declared fragrance allergens significantly increases the potential for skin sensitization and allergic reactions in susceptible individuals.
Claim check
Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.
The claim 'NEW' is a temporal marketing statement that cannot be verified from the provided ingredient list or label information.
The claim 'STRONG & LONG+' is a benefit claim that cannot be verified or disproven from the provided ingredient list.
The ingredient list includes 'HYDROLYZED MILK PROTEIN', which supports the claim of containing milk protein.
The ingredient list includes 'NIACINAMIDE', 'PYRIDOXINE HCL', 'SODIUM ASCORBYL PHOSPHATE', and 'TOCOPHERYL ACETATE', which are all vitamins, supporting the 'MULTIVITAMIN' claim.
Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.
31 entries as printed on the label · 30 distinct ingredients (some are declared more than once).
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1.
WaterWATER
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2.
Sodium Laureth Sulfate listed twiceSODIUM LAURETH SULFATE
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3.
DimethiconolDIMETHICONOL
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4.
TEA-DodecylbenzenesulfonateTEA-DODECYLBENZENESULFONATE
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5.
Cocamidopropyl BetaineCOCAMIDOPROPYL BETAINE
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6.
Sodium ChlorideSODIUM CHLORIDE
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7.
Fragrance undisclosed fragrancePERFUME
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8.
CarbomerCARBOMER
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9.
Glycol DistearateGLYCOL DISTEARATE
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10.
Sodium Laureth Sulfate listed twiceSODIUM LAURETH SULFATE
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11.
Cocamide MEACOCAMIDE MEA
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12.
Guar Hydroxypropyltrimonium ChlorideGUAR HYDROXYPROPYLTRIMONIUM CHLORIDE
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13.
PEG-45M
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14.
Sodium BenzoateSODIUM BENZOATE
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15.
Citric AcidCITRIC ACID
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16.
Sodium HydroxideSODIUM HYDROXIDE
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17.
Lysine HClLYSINE HCL
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18.
Hydrolyzed Milk ProteinHYDROLYZED MILK PROTEIN
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19.
NiacinamideNIACINAMIDE
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20.
Pyridoxine HClPYRIDOXINE HCL
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21.
Sodium Ascorbyl PhosphateSODIUM ASCORBYL PHOSPHATE
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22.
Tocopheryl AcetateTOCOPHERYL ACETATE
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23.
MicaMICA
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24.
Titanium DioxideTITANIUM DIOXIDE
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25.
Disodium EDTADISODIUM EDTA
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26.
LinaloolLINALOOL
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27.
EugenolEUGENOL
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28.
Hexyl CinnamalHEXYL CINNAMAL
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29.
Benzyl BenzoateBENZYL BENZOATE
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30.
CoumarinCOUMARIN
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31.
CI 42090 synthetic colour
Listed twice: an ingredient appears more than once in the same part of the list. This may indicate two separate ingredient blends in the formulation, or a duplication in how the label was recorded.
In label order — normally largest quantity first. Select a row for the full write-up and sources.
Fragrance allergens are substances EU cosmetics rules require to be named on the label (such as Limonene and Linalool). Fragrant botanicals such as essential oils are grouped with them because they can naturally contain such substances, but they are not on that list. They matter mainly for people with fragrance allergies or already-sensitive skin — not a general-population safety issue. Each named allergen takes a small deduction from the ingredient score, and a high count can cap it; fragrant botanicals take none. Naming them on the label is a transparency positive.
✓ Decode Label Assessment: Favorable ⚠ Decode Label Assessment: Concern Decode Label Assessment: Neutral
Who should take caution
About this ingredient
Declared on this label as
No detailed safety data in our database yet for this ingredient.
Learn More
Compare with other shampoo products
Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.
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What are the ingredients in Health Shampoo Strong & Long+ Milk Protein Multivitamin?
The label of Health Shampoo Strong & Long+ Milk Protein Multivitamin lists 30 ingredients, in label order: Water, Dimethiconol, TEA-Dodecylbenzenesulfonate, Cocamidopropyl Betaine, Sodium Chloride, Fragrance, Carbomer, Glycol Distearate, Sodium Laureth Sulfate, Cocamide MEA, Guar Hydroxypropyltrimonium Chloride, PEG-45M, Sodium Benzoate, Citric Acid, Sodium Hydroxide, Lysine HCl, Hydrolyzed Milk Protein, Niacinamide, Pyridoxine HCl, Sodium Ascorbyl Phosphate, Tocopheryl Acetate, Mica, Titanium Dioxide, Disodium EDTA, Linalool, Eugenol, Hexyl Cinnamal, Benzyl Benzoate, COUMARIN, CI 42090. Flagged by the analysis: Fragrance, Cocamidopropyl Betaine, Sodium Laureth Sulfate, CI 42090, TEA-Dodecylbenzenesulfonate and 2 more.
Is Health Shampoo Strong & Long+ Milk Protein Multivitamin safe to use?
Health Shampoo Strong & Long+ Milk Protein Multivitamin scores 5.0/10 on Decode Label (Moderate). This shampoo uses a combination of cleansing agents, including Sodium Laureth Sulfate, which can be harsh on sensitive skin. It also contains an undisclosed 'Fragrance' blend along with several specific fragrance allergens that are known to cause skin sensitization in susceptible individuals. People with sensitive skin or fragrance allergies should be cautious due to these ingredients.
Why does Health Shampoo Strong & Long+ Milk Protein Multivitamin score 5.0/10?
Flagged in the score: The presence of TEA-Dodecylbenzenesulfonate and Sodium Laureth Sulfate, both primary surfactants, can be irritating to sensitive skin. The undisclosed 'Fragrance' and multiple declared fragrance allergens pose a significant risk for individuals with fragrance sensitivities or allergies. Cocamidopropyl Betaine is a known contact allergen, primarily due to impurities from its manufacturing process.
Who should avoid Health Shampoo Strong & Long+ Milk Protein Multivitamin?
The points the analysis notes are most relevant to: Sensitive skin; Fragrance allergy; Contact dermatitis; Avoiding ethoxylated ingredients; Avoiding isothiazolinone preservatives.
Does Health Shampoo Strong & Long+ Milk Protein Multivitamin contain allergens?
Yes — the label lists 5 fragrance allergens: Linalool, Eugenol, Hexyl Cinnamal, Benzyl Benzoate and COUMARIN. These matter mainly if you have sensitive skin or a known fragrance allergy.
Does Health Shampoo Strong & Long+ Milk Protein Multivitamin contain fragrance?
Yes — the ingredient list includes Fragrance. Fragrance is declared as a single ingredient, so the individual scent chemicals in it are not named; the label does separately list 5 fragrance allergens (Linalool, Eugenol, Hexyl Cinnamal, Benzyl Benzoate and COUMARIN). This matters mainly if you have sensitive skin or a known fragrance allergy.
Are the claims on the Health Shampoo Strong & Long+ Milk Protein Multivitamin pack accurate?
Decode Label checked 4 claims against the ingredient list and nutrition panel. "NEW" — can't be verified from the label. "STRONG & LONG+" — can't be verified from the label.
Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.
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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.
Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.
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