Plant Based Tooth Powder by Ancient living — product pack

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Ancient living

Plant Based Tooth Powder

oral_care
6.0 Moderate

Decode Label Safety Score

Ingredient safety · 55% 10.0/10
Processing · 15% 8.5/10
Marketing · 30% 7.9/10
How we got 6.0 Show
Weighted score 9.1/10
Capped — Contains karpoor in a product that is partly swallowed. Camphor is toxic when ingested, so US FDA limits it in consumer products; a toothpaste is not rinsed off the mouth ≤ 6.0
Final score 6.0/10 · Moderate

Methodology v3.1 (updated 8 Oct 2026) — what changed

This oral care product features a blend of traditional botanical ingredients and mineral salt. The primary concern is the presence of Pacha Karpooram (Camphor), which is toxic if ingested in significant quantities and requires careful supervision, especially for young children. While many ingredients offer potential benefits, the overall safety is moderated by the ingestion risk of camphor in an oral care product that may be partly swallowed. It is generally suitable for adults who can ensure proper rinsing, but caution is advised for households with young children.

Traditional oral care with camphor; requires supervision for young children

This oral care product contains Pacha Karpooram (Camphor), which can be toxic if swallowed in quantity. While the product is intended for oral care and largely spat out, some ingestion is possible, especially with young children. The US FDA limits camphor in consumer products due to this ingestion risk. Other ingredients are generally well-regarded botanicals and mineral salt.

Okay for: Adults who can ensure proper rinsing

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  • Diet. Vegetarian, vegan, Jain, no egg, no dairy.
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Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Contains karpoor in a product that is partly swallowed. Camphor is toxic when ingested, so US FDA limits it in consumer products; a toothpaste is not rinsed off the mouth Pacha Karpooram

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for oral care. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Fluoride & Age Suitability No concern identified · 8.0/10
Harsh Additives (SLS, Alcohol) No concern identified · 8.0/10
Flavour Disclosure No concern identified · 8.0/10
Preservative Safety No concern identified · 8.0/10
Endocrine-Active Ingredients No concern identified · 8.0/10
Carcinogen & Contaminant Risk No concern identified · 8.0/10
Label Transparency No concern identified · 8.0/10

Toddlers & young children (1–5)

Limit
Young children

Contains Pacha Karpooram (Camphor) which can be toxic if swallowed. Supervise children closely during use to ensure they do not ingest the product.

Why the score is capped

Contains karpoor in a product that is partly swallowed. Camphor is toxic when ingested, so US FDA limits it in consumer products; a toothpaste is not rinsed off the mouth

Rule PC-CAP-23 · Source: US FDA (21 CFR 310.545 and consumer warnings on camphor ingestion)

What's good

Rich in traditional botanical ingredients with known oral health benefits

Contains natural antimicrobial and anti-inflammatory agents

Watch out for

Presence of Pacha Karpooram (Camphor) poses an ingestion risk, especially for children

Essential oils (Clove Oil, Clary Sage Oil) may cause sensitivity in some individuals

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Camphor

Camphor gives a cooling, medicinal sensation and is a traditional ingredient in Ayurvedic oral-care and balm products. Swallowed in quantity it is toxic: a US poison-centre practice guideline refers anyone who has swallowed more than 30 mg of camphor per kg of body weight to an emergency department, because convulsions can follow. That threshold is far above what normal brushing involves, and the label does not show how much camphor a dose of this product carries, so this is a caution about young children who swallow toothpaste, not a finding of harm from ordinary use. In the US, camphorated oil drug products need new-drug approval.

Peer-reviewed research Source: Manoguerra AS et al., Camphor Poisoning: An Evidence-Based Practice Guideline for Out-of-Hospital Management, Clinical Toxicology 44:357–370 (2006), American Association of Poison Control Centers; US FDA 21 CFR 310.502(a)(4)

Camphor: regulation, sources and other products →

Decode Label Analysis

Contains Pacha Karpooram (Camphor), which can be toxic if swallowed in quantity. Supervise young children during use to minimize ingestion.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

?
"Organic Tooth Powder" Can't verify

The claim 'Organic' cannot be verified from the ingredient list alone, as it typically requires third-party certification.

?
"Ensures healthy gums and teeth" Can't verify

The claim 'Ensures healthy gums and teeth' is a health benefit claim that cannot be verified from the ingredient list alone; it would require clinical studies or further substantiation.

✓
"Enriched with clove, long pepper & rock salt" Checks out

The ingredient list includes Clove Powder, Clove oil, Long Pepper, and Rock Salt, confirming the product is enriched with these ingredients.

Clove Powder Clove oil Long Pepper Rock Salt

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Long Pepper 2gms
    Long Pepper 2gms (Piper Longum)
  • 2.
    Clove Powder 2gms
    Clove Powder 2gms (Syzygium aromaticum)
  • 3.
    Manjistha 0.5gms
    Manjistha 0.5gms (Rubia Cordifolia)
  • 4.
    Ajwain 15gms
    Ajwain 15gms (Trachyspermum ammi)
  • 5.
    Clove oil 0.5gms
    Clove oil 0.5gms (Syzygium aromaticum)
  • 6.
    Clary Sage oil 0.5gms
    Clarysage oil 0.5gms (Salvia Sclayea)
  • 7.
    Babool bark powder 1gms
    Babool bark powder 1gms (Acacia nilotica)
  • 8.
    Rock Salt 5gms
    Rock Salt 5gms
  • 9.
    Pacha Karpooram 0.5gms
    Pacha Karpooram 0.5gms (Cinnamomum camphora)
  • 10.
    Triphala 50gms
    Triphala 50gms [Amalaki (Emblica officinalis), Bibhitaki (Terminalia bellirica), Haritaki (Terminalia chebula)]
  • Amalaki within Triphala
    Amalaki (Emblica officinalis)
  • Bibhitaki within Triphala
    Bibhitaki (Terminalia bellirica)
  • Haritaki within Triphala
    Haritaki (Terminalia chebula)
  • 11.
    Tomar 3gms
    Tomar 3gms (Zanthoxylum armatum)
  • 12.
    Cinnamon powder 20gms
    Cinnamon powder 20gms (Cinnamomum Verum)

In label order — normally largest quantity first. Select a row for the full write-up and sources.

The label declares each of these as a blend and then lists what is in it. The components appear in the groups above on their own merits, so the blend itself is shown here rather than counted a second time.

Compare with other other oral products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

View all →

Also on this shelf

More Other Oral Care products we've analysed, in name order.

What are the ingredients in Plant Based Tooth Powder?

The label of Plant Based Tooth Powder lists 15 ingredients, in label order: Long Pepper, Clove powder, Manjistha, Ajwain, Clove Oil, Clary Sage Oil, Babool bark powder, Rock Salt, Pacha Karpooram, Triphala, Amalaki, Bibhitaki, Haritaki, Tomar, cinnamon powder. Flagged by the analysis: Pacha Karpooram.

Is Plant Based Tooth Powder safe to use?

Plant Based Tooth Powder scores 6.0/10 on Decode Label (Moderate). This oral care product contains Pacha Karpooram (Camphor), which can be toxic if swallowed in quantity. While the product is intended for oral care and largely spat out, some ingestion is possible, especially with young children. The US FDA limits camphor in consumer products due to this ingestion risk. Other ingredients are generally well-regarded botanicals and mineral salt.

Why does Plant Based Tooth Powder score 6.0/10?

Flagged in the score: Presence of Pacha Karpooram (Camphor) poses an ingestion risk, especially for children. Also noted: Essential oils (Clove Oil, Clary Sage Oil) may cause sensitivity in some individuals.

Who should avoid Plant Based Tooth Powder?

The points the analysis notes are most relevant to: Children who may swallow the product; Individuals sensitive to essential oils.

Is Plant Based Tooth Powder suitable for babies or young children?

Toddlers & young children (1–5): Limit.

Are the claims on the Plant Based Tooth Powder pack accurate?

Decode Label checked 3 claims against the ingredient list and nutrition panel. "Organic Tooth Powder" — can't be verified from the label. "Ensures healthy gums and teeth" — can't be verified from the label.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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