Lively Lime by alife — product pack

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alife

Lively Lime

bath_body
5.5 Moderate

Decode Label Safety Score

Ingredient safety · 55% 6.8/10
Processing · 15% 8.5/10
Marketing · 30% 7.8/10
How we got 5.5 Show
Weighted score 7.3/10
Capped — Contains an ingredient with an IARC carcinogen classification (e.g. talc) ≤ 5.5
Also flagged
Undisclosed fragrance (allergens not named)
Final score 5.5/10 · Moderate

Methodology v3.1 (updated 8 Oct 2026) — what changed

This bathing bar is primarily a traditional saponified soap, which can be more alkaline and potentially stripping to the skin barrier compared to syndet bars. The presence of 'Fragrance' without specific allergen disclosure is a notable concern for individuals with fragrance sensitivities or allergies. Talc, an ingredient classified by IARC as Group 2A (probably carcinogenic to humans) for perineal use, is present, though its relevance in a rinse-off product for general body cleansing is debated by regulatory bodies. The product also contains synthetic colourants, which are generally safe for cosmetic use but may be a concern for those avoiding synthetic additives.

Traditional soap base with undisclosed fragrance and IARC 2A-classified talc

This bathing bar uses a traditional soap base, which can be more alkaline and potentially drying for some skin types. It contains 'Fragrance' without disclosing specific allergens, which is a common trigger for sensitive skin. Talc, classified by IARC as probably carcinogenic to humans (Group 2A) for perineal use, is also present, though its risk in a rinse-off body product is considered low by some authorities. Synthetic colourants are included, which are generally safe for cosmetic use.

Consider this product carefully if you are

  • Avoiding certain additives or colours — Talc is declared.
Okay for: Adults without specific skin sensitivities

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  • Sensitivities. Sensitive skin, hormonal considerations, pregnancy.
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Concern breakdown What drives the score, concern by concern · score out of 10, higher = fewer concerns
Key risks: Contains an ingredient with an IARC carcinogen classification (e.g. talc) Talc CI 11680 Fragrance

Concern breakdown

Score out of 10 · higher = fewer concerns

How this product performs on each concern we check for bath body. This is a breakdown of the same evidence behind the score above — not a separate verdict.

Carcinogen & Contaminant Risk Significant concern · 2.5/10

Triggered by Talc.

Fragrance & Allergen Load Significant concern · 3.0/10
pH & Skin Barrier Minor concern · 6.5/10
Preservative Safety Minor concern · 7.0/10
Harsh Surfactants & Irritants No concern identified · 8.0/10
Endocrine-Active Ingredients No concern identified · 8.0/10
Label Transparency No concern identified · 8.0/10

Why the score is capped

Contains an ingredient with an IARC carcinogen classification (e.g. talc)

Rule PC-CAP-11 · Source: IARC carcinogen classification

Undisclosed fragrance (allergens not named)

Rule PC-CAP-06

What's good

Contains Glycerin, a humectant that helps with skin hydration.

Watch out for

The primary cleansing system is a traditional saponified soap base (Sodium Palmate, Sodium Palm Kernelate), which can be alkaline and potentially more stripping to the skin's natural barrier compared to pH-balanced syndet bars.

Undisclosed 'Fragrance' can be problematic for individuals with fragrance sensitivities or allergies.

Contains Talc, an ingredient classified by IARC as Group 2A (probably carcinogenic to humans) for perineal use, which may be a concern for some users.

Contains synthetic colourants (CI 11680, CI 74260) which some consumers prefer to avoid.

TETRASODIUM EDTA — tetrasodium EDTA is a chelating agent that keeps a product stable and clear. It has been flagged in some studies for potential endocrine-disrupting properties; regulatory consensus is not yet established, so it is noted as a low-level concern rather than a confirmed hazard.

Ingredient Concerns safety database

Sources cited below may be Indian (FSSAI) or international (EU, US, WHO, IARC) — an international classification or law is evidence, not an Indian regulatory finding.

Talc

In July 2024 the International Agency for Research on Cancer classified talc as probably carcinogenic to humans (Group 2A), citing limited evidence of ovarian cancer in people and strong evidence of carcinogenic mechanisms. Talc that contains asbestos-like fibres is a separate, established carcinogen (Group 1), and talc can occur naturally alongside asbestos, which is why testing of the source matters. The classification rests mostly on perineal and inhalation exposure, so a rinse-off use is a lower exposure than a loose powder. Cornstarch-based powders avoid the question.

Regulatory & scientific authority Source: IARC Monographs Volume 136 (2024), talc; US FDA talc testing programme

Talc: regulation, sources and other products →

Fragrance

"Fragrance" or "parfum" is a catch-all term that can conceal a blend of hundreds of undisclosed chemicals, including known allergens, sensitisers, and potential endocrine disruptors. The EU now mandates disclosure of 82 specific fragrance allergens. People with fragrance sensitivity, asthma, or contact dermatitis should prefer fragrance-free products.

Regulatory & scientific authority Source: EU Regulation 2023/1545; IFRA

Fragrance: regulation, sources and other products →

Synthetic Cosmetic Colourants (CI)

These Colour Index (CI) numbers are colourants on the EU list of permitted cosmetic colours, each with conditions on where it may be used (for example, some are allowed only in products that do not stay in contact with mucous membranes). A listed colour in a product used as directed is not a finding of harm; the colour serves only to colour the product, and this is information for anyone who prefers to avoid synthetic dyes.

Regulatory & scientific authority Source: EU Regulation 1223/2009 Annex IV (permitted colourants); SCCS opinions on colourants

Synthetic Cosmetic Colourants (CI): regulation, sources and other products →

Decode Label Analysis

Talc is classified by IARC as Group 2A (probably carcinogenic to humans) for perineal use. While the risk for rinse-off topical use is considered lower, it is a significant concern for some consumers.

Contains 'Fragrance' without specific disclosure of individual fragrance allergens. This can be a common trigger for contact dermatitis and sensitisation in individuals with sensitive skin or fragrance allergies.

Claim check

Front-of-pack marketing claims checked against this product's actual ingredients and nutrition. "Can't verify" means the label does not provide enough information to check the claim — it is not the same as the claim being false.

ⓘ
"PACK OF 10" Packaging / category descriptor

This describes the product’s packaging or its category, not a testable attribute of the food itself — so it’s classified separately rather than flagged as a doubtful claim.

PACK OF 10
?
"SMART SUPER PACK" Can't verify

The claim 'SMART SUPER PACK' is a marketing term that cannot be verified from the provided ingredient list or other label information.

SMART SUPER PACK
?
"From the makers of fortune" Can't verify

This claim refers to the manufacturer's other products and cannot be verified from the provided label information.

From the makers of fortune
✓
"Lively Lime" Checks out

The ingredient list includes Citrus Limon Extract, which supports the 'Lively Lime' claim.

Citrus Limon Extract

Read straight from the back-of-pack photo — quantities, sections and any disguised terms, so the small print can’t hide behind the marketing.

  • 1.
    Sodium Palmate
  • 2.
    Sodium Palm Kernelate
  • 3.
    Fragrance undisclosed fragrance
  • 4.
    Water
    Aqua
  • 5.
    Glycerin
  • 6.
    Tetrasodium EDTA
    Tetra Sodium EDTA
  • 7.
    Etidronic Acid
  • 8.
    Sodium Chloride
  • 9.
    Talc
  • 10.
    Titanium Dioxide
  • 11.
    Citrus Limon Extract trace amount
  • 12.
    CI 11680 synthetic colour
  • 13.
    CI 74260 synthetic colour

Trace amounts: some named ingredients appear in token quantities or low in the list. At these concentrations a meaningful benefit is unlikely, and their front-of-pack prominence may not reflect their level in the formulation.

In label order — normally largest quantity first. Select a row for the full write-up and sources.

Fragrance allergens are substances EU cosmetics rules require to be named on the label (such as Limonene and Linalool). Fragrant botanicals such as essential oils are grouped with them because they can naturally contain such substances, but they are not on that list. They matter mainly for people with fragrance allergies or already-sensitive skin — not a general-population safety issue. Each named allergen takes a small deduction from the ingredient score, and a high count can cap it; fragrant botanicals take none. Naming them on the label is a transparency positive.

Compare with other soap products

Assessed using the same Decode Label methodology, sorted by score. Each score reflects the information available for that product at the time of assessment.

View all →

What are the ingredients in Lively Lime?

The label of Lively Lime lists 13 ingredients, in label order: SODIUM PALMATE, SODIUM PALM KERNELATE, Fragrance, Water, Glycerin, TETRASODIUM EDTA, Etidronic Acid, Sodium Chloride, Talc, Titanium Dioxide, Citrus limon Extract, CI 11680, CI 74260. Flagged by the analysis: Talc, Fragrance, CI 11680, CI 74260, TETRASODIUM EDTA.

Is Lively Lime safe to use?

Lively Lime scores 5.5/10 on Decode Label (Moderate). This bathing bar uses a traditional soap base, which can be more alkaline and potentially drying for some skin types. It contains 'Fragrance' without disclosing specific allergens, which is a common trigger for sensitive skin. Talc, classified by IARC as probably carcinogenic to humans (Group 2A) for perineal use, is also present, though its risk in a rinse-off body product is considered low by some authorities. Synthetic colourants are included, which are generally safe for cosmetic use.

Why does Lively Lime score 5.5/10?

Flagged in the score: Undisclosed 'Fragrance' can be problematic for individuals with fragrance sensitivities or allergies. Contains Talc, an ingredient classified by IARC as Group 2A (probably carcinogenic to humans) for perineal use, which may be a concern for some users. Also noted: The primary cleansing system is a traditional saponified soap base (Sodium Palmate, Sodium Palm Kernelate), which can be alkaline and potentially more stripping to the skin's natural barrier compared to pH-balanced syndet bars.

Who should avoid Lively Lime?

The points the analysis notes are most relevant to: Sensitive skin or fragrance allergy; Avoiding talc; Avoiding synthetic colourants.

Does Lively Lime contain allergens?

Yes — the label lists a fragrant botanical (Citrus limon Extract) that can naturally contain fragrance allergens. These matter mainly if you have sensitive skin or a known fragrance allergy.

Does Lively Lime contain fragrance?

Yes — the ingredient list includes Fragrance. Fragrance is declared as a single ingredient, so the individual scent chemicals in it are not named. This matters mainly if you have sensitive skin or a known fragrance allergy.

Are the claims on the Lively Lime pack accurate?

Decode Label checked 3 claims against the ingredient list and nutrition panel. "SMART SUPER PACK" — can't be verified from the label. "From the makers of fortune" — can't be verified from the label.

Answers are generated from this product's own Decode Label analysis — the score, the ingredient list and the label claims shown above. Always check the pack itself for allergen and dietary information.

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About this analysis: Based on declared label information and available evidence. Decode Label does not independently laboratory-test products, and a score is not a regulatory determination or medical advice.

Disclaimer: Safety scores are Decode Label-generated assessments based on publicly available regulatory data (FSSAI, WHO, EFSA, IARC) and peer-reviewed research. They are not a substitute for professional medical advice, and they are not a regulatory determination, a laboratory safety certification or a medical diagnosis. Ingredient safety can vary by individual health conditions, concentration, and usage context. Decode Label is an independent information service and scores every brand by the same rules. No brand pays for or influences its score. Our founder also founded the personal-care brand Botani Bestie (see our story); its products are scored exactly like everyone else's. Data limitations: This assessment is based on the information declared on the product label and the evidence sources above — Decode Label does not independently laboratory-test this product. Ingredient concentrations, sourcing and manufacturing can vary between batches and are not always disclosed. A finding that is not shown here means it was not identified from the available label information, not that it has been ruled out.

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